WeightWatchers is hiring : Manager, Global Performance Creative Strategy Temp in

Overview Manager, Global Performance Creative Strategy Temp. WeightWatchers is a global digital health company. We are the #1 doctor-recommended – and most clinically studied – behavioral weight health program in the world. For sixty years, WeightWatchers has helped millions build healthy habits and live happier, healthier lives. As the science of weight health evolves, WeightWatchers develops new clinical pathways for medication access, behavioral programs for chronic health conditions, integrates third-party services, and enhances product personalization. The mobile app is the primary tool for most members, while in-person experiences are being designed. This is a temporary position – 4-6 month contract.

Who We Are The Global Performance Creative team leads the strategy, development, and optimization cycle of creative that powers our investment in paid media, focused on driving profitable business growth.

What You Will Do The Manager, Global Performance Creative Strategy role is equal parts analytical and creative; bridging the gap between Performance and Brand marketing. This role reports to the VP, Integrated and Brand Marketing and focuses on spearheading performance creative strategy to support growth efforts and drive profitable member acquisition.

You will oversee the strategy / creative testing roadmap across all markets, paid channels, and platforms, own relationships with media and brand team counterparts, and lead deep analysis of performance data and creative optimizations. You will balance day-to-day creative optimizations with disruptive bigger swings to meet member acquisition targets.

A quick snapshot of your day-to-day impact :

Oversee the performance creative strategy and testing roadmap across markets, channels, and platforms, partnering with the Manager, Global Performance Creative Operations to facilitate creative production.

Own relationships with global media counterparts, map out content needs, and prioritize global cross-channel deliverables for the biggest impact on performance.

Author performance creative briefs and production playbooks in collaboration with Global Brand Marketing, translating integrated marketing direction into performance-friendly messages.

Lead global creative reporting and transform insights into cross-channel learnings and actionable next steps, including subsequent creative optimizations.

Stay on top of the evolving digital landscape, from competitor creative and social trends to emerging technology, and drive creative ideation to capture demand.

Who You Are Curious, creative, and performance-obsessed, with at least 5 years of growth marketing and people management experience, preferably in wellness, healthcare, or telehealth.

A strategist with the twin skills of a growth manager and a creative leader, able to connect creative insights to business performance.

A problem solver who thrives in a fast-paced environment, comfortable making decisions, and inclined to test and learn.

Effective at operating within an organization, able to read people and adapt your style as needed.

Base salary may vary based on skills, experience, and location. This role is eligible for a comprehensive benefits package and annual bonus program.

U.S. Pay Range

$75 - $100 USD

WeightWatchers values developing community within our employee population and encourages office presence 1-2 days per week.

Equal Opportunity It is our priority to cultivate a diverse and inclusive workplace. We are committed as individuals and as an organization to support our employees, our members, and our communities. We are an equal opportunity employer and do not discriminate on the basis of sex, race, color, creed, national origin, marital status, age, religion, sexual orientation, gender identity, gender expression, veteran status, or disability.

Privacy and Local Laws By agreeing to participate in our process, you agree that any information we collect is subject to our Privacy Policy. Some state-specific notices follow.

Maryland Under Maryland law, an employer may not require or demand, as a condition of employment, a polygraph examination or similar test. Penalties apply for violations.

Massachusetts It is unlawful to require or administer a lie detector test as a condition of employment. Penalties apply for violations.

WeightWatchers complies with applicable Rhode Island Workers' Compensation laws. Eligible employees are covered by workers’ compensation for work-related injuries or illness.

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In Summary : Manager, Global Performance Creative Strategy role is equal parts analytical and creative; bridging the gap between Performance and Brand marketing . This role reports to the VP, Integrated and Brand Marketing and focuses on spearheading performance creative strategy to support growth efforts . This is a temporary position – 4-6 month contract .

En Español : Durante sesenta años, WeightWatchers ha ayudado a millones de personas a desarrollar hábitos saludables y vivir vidas más felices y sanas. A medida que evoluciona la ciencia de la salud del peso, WeighWatchers desarrolla nuevos caminos clínicos para el acceso a medicamentos, programas conductuales para enfermedades crónicas, integra servicios externos y mejora la personalización de productos. La aplicación móvil es la herramienta principal para la mayoría de los miembros, mientras se están diseñando experiencias en persona. Este es un contrato temporal de 4-6 meses. Supervisarás la hoja de ruta estratégica / prueba creativa a través de todos los mercados, canales y plataformas pagados, tus propias relaciones con medios y contrapartes del equipo de marca, y llevarás un análisis profundo de datos de rendimiento y optimizaciones creativas. Equilibrarás las optimizas creativas diarias con cambios disruptivos más grandes para cumplir con los objetivos de adquisición de miembros. Una instantánea rápida de tu impacto diario : Supervivirás la estrategia creativa de desempeño y probar el mapa de ruta en diferentes mercados, Canales y Plataformas, colaborando con el Gerente Global Performance Creative Operations para facilitar la producción. Un estratega con las habilidades gemelas de un gerente de crecimiento y un líder creativo, capaz de conectar ideas creativas al rendimiento del negocio. Un solucionador de problemas que prospera en un entorno acelerado, cómodo para tomar decisiones, y inclinado a probar y aprender. Eficaz en operar dentro de una organización, puede leer a la gente y adaptar su estilo según sea necesario. El salario básico puede variar basándose en habilidades, experiencia y ubicación. Este papel es elegible para un paquete completo de beneficios y programa anual de bonos. Massachusetts Es ilegal exigir o administrar una prueba de detección de mentiras como condición de empleo. Se aplican multas para las violaciones. WeightWatchers cumple con las leyes aplicables de Compensación de Trabajadores de Rhode Island. Los empleados elegibles están cubiertos por los trabajadores compensación por lesiones o enfermedades relacionadas con el trabajo. Solicitar este trabajo se requieren campos afectados para su presentación. Nombre

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