Growth Marketing Associate

Growth Marketing Associate

Workstream is a mission-driven company building the all-in-one HR, payroll, and hiring platform for managing the hourly workforce. There are 2.7 billion hourly workers, making up 80% of the global workforce, but this market has been heavily underserved by technology and deserves better. Workstream has been purpose-built for the hourly workforce from day one so that these businesses and their employees can thrive.

Our customers include leading brands from multiple sectors, including Burger King, Carl's Jr. / Hardee's, IHOP, KFC, and Culvers. We are a high growth series B company and quickly expanding our product portfolio to deliver on our vision. We are backed by legendary VCs and industry experts like Founders Fund, BOND, and Coatue.

Grow With Us

We are seeking a driven and detail-oriented Growth Marketing Associate to join our marketing team. In this role, you'll support a variety of initiatives across webinars, partnerships, email marketing, and referral programsall designed to drive pipeline and grow Workstream's brand in the restaurant and hourly-workforce industries. You'll work cross-functionally with our Sales, Partnerships, and Product Marketing teams to execute campaigns that generate and nurture leads, engage our partners, and fuel our growth.

This is a full-time, office-based role requiring presence up to 5 days a week to foster close collaboration with our marketing, sales, and partnerships teams.

Day In The Life

• Run and Manage Webinars

Coordinate and execute Workstream's webinars end-to-endfrom developing topics and managing logistics to supporting guest speakers and post-event follow-up. Collaborate with sales and content teams to ensure alignment with campaign goals and measure attendee engagement and pipeline impact.

Work closely with our partnership and integrations team to promote co-marketing initiatives. This includes coordinating email campaigns, social media posts, and landing page creation to highlight integrations, drive awareness, and generate new leads.

Support Workstream's referral program by helping track performance, identify new opportunities for promotion, and collaborate with Customer Marketing to reward and engage advocates.

Manage and maintain relationships with restaurant associations nationwide. Plan and execute joint campaignsincluding emails, webinars, and content partnershipsto drive new business and strengthen brand credibility within the restaurant industry.

Partner closely with our Sales team to ensure MQLs (Marketing Qualified Leads) are properly followed up on and nurtured. Monitor lead quality, performance, and conversion rates to continuously optimize marketing handoffs and pipeline creation.

Assist in planning and executing integrated marketing campaigns across channels. Coordinate creative, copy, and tracking deliverables with the design and analytics teams to ensure campaigns launch smoothly and on time.

Who You Are

Nice To Have

What We Offer

Salary Range

In compliance with the California Pay Transparency Law, the salary range for this role is $50,000 - $60,000. This salary is not inclusive of our commission and equity package. When determining a candidate's compensation, we consider a number of factors including skillset, experience, job scope, and current market data.