Sistaco is hiring : Paid Performance Marketing Specialist (Remote) in California

Paid Performance Marketing Specialist (Remote)

Our rapidly expanding e‑commerce brands Sistaco & Wylera Hair seek an experienced Paid Ads Specialist (Media Buyer) to join our team and help take us to the next level in our expansion. This position is 100% remote.

About the role

Setup, manage and optimise Facebook and Instagram ad campaigns across our brand portfolio in 5 countries, with expansion and new markets soon.

Advertise across international markets, successfully managing multi‑currency ad campaigns.

Manage and allocate ad spend and budgets with a close eye.

Adjust and optimise campaigns based on consumer behaviour and results, continually evolving and improving campaign performance.

Develop and manage customer funnels, whilst integrating our omnichannel tech stack.

Prepare reports, interpret data and offer strategic recommendations to improve performance.

Liaise with internal creative and project team members to develop effective performance‑driven assets (copy, images, videos, landing pages, etc.).

Ensure campaigns are set up and structured correctly to enable accurate measurement of data.

Develop processes to ensure consistency in delivery.

Log changes to campaigns to ensure results can be analysed and improved.

About You

Highly experienced in advertising for e‑commerce brands.

Experience in managing multi‑currency ad campaigns.

Excellent attention to detail and comfortable wearing multiple hats in a fast‑paced and ambitious environment.

3+ years in the marketing industry; leadership experience is also beneficial.

Understanding of international markets and consumer behaviour.

Experience working in the paid traffic space with Facebook & Instagram Ads as the major focus. Experience with Google Ads, Snapchat Ads, LinkedIn Ads, Pinterest Ads, and TikTok Ads is beneficial.

Ability to manage multiple projects, campaigns & tasks at once.

Excellent problem‑solving skills.

Demonstrated ability in structuring sales funnels and their implementation in campaign design and platform set up.

Excellent analytical skills and high levels of competency in Excel and Google Sheets.

Proven track record working across multiple campaigns and delivering real results such as increasing ROI and lowering CPAs.

Ability to confidently communicate campaign objectives, results, timelines and deliverables to business stakeholders.

Strong ability to work autonomously.

Looking for an opportunity to turn this role into a career.

Compensation

California, United States $125,000 – $135,000

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