Talent.com
Performance Marketing Manager
Performance Marketing ManagerAvis Budget Group • Parsippany, NJ, US
Performance Marketing Manager

Performance Marketing Manager

Avis Budget Group • Parsippany, NJ, US
30+ days ago
Job type
  • Full-time
Job description

Marketing Manager

We are seeking a results-driven Marketing Manager to join our team and play a key role in shaping and executing our digital growth strategy. This individual will be responsible for managing performance marketing initiatives across multiple digital channels, with a strong focus on driving measurable results and optimizing return on investment.

The ideal candidate is detail-oriented, analytical, and comfortable being hands-on in campaign execution, while also contributing to broader marketing strategy and cross-functional initiatives.

Key Responsibilities

  • Manage and optimize digital performance campaigns across search, display, and other paid media channels to achieve growth objectives.
  • Monitor campaign performance, analyze data, and provide actionable insights to inform strategy and improve outcomes.
  • Partner with internal stakeholders and external resources to align campaigns with overall marketing objectives and brand guidelines.
  • Conduct testing across ad copy, targeting, and landing page experiences to maximize conversion efficiency.
  • Support budget management, pacing, and forecasting across digital programs.
  • Collaborate with the broader marketing team to integrate paid media efforts into cross-channel initiatives.
  • Stay informed on industry trends, platform updates, and emerging best practices in digital performance marketing.

Qualifications

  • 3+ years of experience in digital marketing, with direct exposure to performance media and campaign management.
  • Hands-on experience working with leading digital advertising and measurement platforms such as Google Ads, Microsoft / Bing Ads, Search Ads 360 (SA360), Campaign Manager 360 (CM360), and Google Analytics 4 (GA4).
  • Up-to-date knowledge of digital performance marketing trends, platform innovations, and industry best practices.
  • Strong analytical skills with experience in data-driven decision-making.
  • Proven track record of optimizing campaigns to meet performance goals.
  • Excellent communication, project management, and organizational skills.
  • Ability to balance strategic thinking with day-to-day execution.
  • Benefits You'll Receive :

  • Paid time off
  • 401K retirement plan with company matched contributions
  • Access to Medical, Dental, Vision, Life and Disability insurance
  • Eligible to elect other voluntary benefits including : Group Legal, Identity Theft, Insurance, FSA, additional life insurance coverages
  • Contribute up to $260 as a tax free benefit for public transportation or parking expenses
  • Employee discounts, including discounted prices on purchase of Avis / Budget cars
  • Access to an Employee Assistance Program for services including counseling, financial and legal consultation, referrals for care service, and more
  • The annual starting salary for this position is between $85,000 - $120,000 annually. Factors that may affect starting pay within this range include geography / market, skills, education, experience, and other qualifications of the successful candidate.

    Avis Budget Group is an Equal Opportunity Employer Qualified applicants will receive consideration for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran or any other category protected by applicable law.

    This advertisement does not constitute a promise or guarantee of employment. This advertisement describes the general nature and level of this position only. Essential functions and responsibilities may change as business needs require. The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law. This position may be with any affiliate of Avis Budget Group.

    Create a job alert for this search

    Performance Marketing Manager • Parsippany, NJ, US

    Related jobs
    Lifecycle Marketing Manager

    Lifecycle Marketing Manager

    VirtualVocations • Paterson, New Jersey, United States
    Full-time
    A company is looking for a Lifecycle Marketing Manager to design, execute, and optimize marketing programs that drive engagement and conversion. Key Responsibilities Design and execute automated c...Show more
    Last updated: 30+ days ago • Promoted
    Director of Performance Analytics

    Director of Performance Analytics

    VirtualVocations • Paterson, New Jersey, United States
    Full-time
    A company is looking for a Director, Performance Analytics to optimize marketing performance across multi-channel B2B programs. Key Responsibilities Serve as a senior client representative for per...Show more
    Last updated: 30+ days ago • Promoted
    Senior Lifecycle Marketing Manager

    Senior Lifecycle Marketing Manager

    VirtualVocations • Elizabeth, New Jersey, United States
    Full-time
    A company is looking for a Lifecycle Marketing Senior Manager responsible for developing and executing marketing strategies to enhance customer engagement and revenue. Key Responsibilities Develop...Show more
    Last updated: 30+ days ago • Promoted
    Performance and Retail Marketing Manager

    Performance and Retail Marketing Manager

    The Sage Group • New York, NY, US
    Full-time
    Performance & Retail Marketing Manager.Location : New York City (Hybrid, T / W / TH).The Sage Group's client is looking for a highly motivated Performance & Retail Marketing Manager in New York ...Show more
    Last updated: 17 days ago • Promoted
    Senior Marketing Manager

    Senior Marketing Manager

    VirtualVocations • Yonkers, New York, United States
    Full-time
    A company is looking for a Senior Marketing Manager, Digital Events.Key Responsibilities Define success metrics, track performance, and report insights on digital events Design and operationaliz...Show more
    Last updated: 30+ days ago • Promoted
    Principal Product Marketing Manager

    Principal Product Marketing Manager

    VirtualVocations • Paterson, New Jersey, United States
    Full-time
    A company is looking for a Principal Product Marketing Manager to drive marketing and sales products for larger small business customers. Key Responsibilities Advance market position through colla...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Manager

    Marketing Manager

    VirtualVocations • Bronx, New York, United States
    Full-time
    A company is looking for a Marketing Manager, Growth & Operations.Key Responsibilities Manage HubSpot, including automation, reporting, and workflows Create and promote data and benchmark report...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Campaign Manager

    Marketing Campaign Manager

    VirtualVocations • Newark, New Jersey, United States
    Full-time
    A company is looking for a Marketing Campaign Manager who translates brand strategy into integrated, multi-channel campaigns. Key Responsibilities Develop integrated campaign briefs and calendars ...Show more
    Last updated: 30+ days ago • Promoted
    Performance Manager

    Performance Manager

    VirtualVocations • New York, New York, United States
    Full-time
    A company is looking for a Performance Manager - Inside.Key Responsibilities Prepare and present performance updates and client strategies for various digital services Develop unique marketing s...Show more
    Last updated: 30+ days ago • Promoted
    Performance Marketing Specialist

    Performance Marketing Specialist

    VirtualVocations • Elizabeth, New Jersey, United States
    Full-time
    A company is looking for a Performance Marketing Specialist to create and optimize campaigns that deliver measurable results. Key Responsibilities Design, build, and optimize email marketing campa...Show more
    Last updated: 30+ days ago • Promoted
    Product Marketing Manager

    Product Marketing Manager

    VirtualVocations • Elizabeth, New Jersey, United States
    Full-time
    A company is looking for a Product Marketing Manager to drive positioning, messaging, and go-to-market strategy for its platform. Key Responsibilities : Own product positioning and messaging, craft...Show more
    Last updated: 30+ days ago • Promoted
    B2B Marketing Manager

    B2B Marketing Manager

    VirtualVocations • Newark, New Jersey, United States
    Full-time
    A company is looking for a Marketing Manager focused on B2B lead generation.Key Responsibilities Develop and execute a B2B marketing strategy for lead generation and brand awareness Manage multi...Show more
    Last updated: 30+ days ago • Promoted
    Head of Performance Marketing

    Head of Performance Marketing

    VirtualVocations • New York, New York, United States
    Full-time
    A company is looking for a Head of Performance Marketing.Key Responsibilities Drive user and revenue growth while managing an expanding marketing team Develop and implement strategies for user a...Show more
    Last updated: 12 days ago • Promoted
    Senior Field Marketing Manager

    Senior Field Marketing Manager

    VirtualVocations • Elizabeth, New Jersey, United States
    Full-time
    A company is looking for a Senior Field Marketing Manager to lead regional marketing programs that drive pipeline growth and enhance customer relationships. Key Responsibilities Develop and implem...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Operations Manager

    Marketing Operations Manager

    VirtualVocations • Paterson, New Jersey, United States
    Full-time
    A company is looking for a Manager of Marketing Operations.Key Responsibilities Lead omni-channel campaign planning and execution for SafeSend and SurePrep products Manage marketing operations, ...Show more
    Last updated: 30+ days ago • Promoted
    Paid Marketing Manager

    Paid Marketing Manager

    VirtualVocations • Elizabeth, New Jersey, United States
    Full-time
    A company is looking for a Paid Marketing Manager to scale self-serve acquisition and lead paid media campaigns.Key Responsibilities Manage end-to-end execution and optimization of paid campaigns...Show more
    Last updated: 1 day ago • Promoted
    Email Marketing Manager

    Email Marketing Manager

    VirtualVocations • Newark, New Jersey, United States
    Full-time
    A company is looking for an Email Marketing Manager to drive client revenue through innovative email and SMS marketing strategies. Key Responsibilities Lead the development of retention strategies...Show more
    Last updated: 30+ days ago • Promoted
    TikTok Marketing Manager

    TikTok Marketing Manager

    VirtualVocations • Bronx, New York, United States
    Full-time
    A company is looking for a TikTok Influencer Manager to assist in promoting high-paying career paths through TikTok content creators. Key Responsibilities Research viral video ideas on TikTok for ...Show more
    Last updated: 3 days ago • Promoted