Senior Global Marketing Manager

Duties and Responsibilities : The ideal Senior Marketing Manager needs to be a strong digital marketer with experience in branding, understanding consumer insights and translating those insights into impactful value propositions, advertising and promotions around solutions and benefits. Must be initiative-taking, action-orientated, and support leadership in a global organization. The incumbent must have the skillset to make sound business recommendations, competently manage multiple tasks, execute strategic direction with the marketing team and influence internal / external stakeholders to follow that direction.

Apply below after reading through all the details and supporting information regarding this job opportunity.

Marketing Responsibilities – Digital Emphasis

• Collaborate with Marketing, Product Development, Sales, and other members of the Maxcess team to develop and implement strategic plans that successfully engage consumers online and in traditional media channels.
• Create all types of media communications (website, social, email, digital, print, etc.) to ensure maximum development and impact of brand.
• Lead the development, maintenance, and ongoing evolution of the overall Maxcess social media strategy, analyzing results on an ongoing basis, establishing best practices, and overseeing the implementation across Brand Marketing, Sales, New Product Development, and eCommerce.
• Lead and / or manage all aspects of executing marketing initiatives including email creation, marketing messaging, event marketing and reporting.
• Devise strategies to drive traffic to social channels, eCommerce partner sites, and Maxcess owned websites. Find ways to improve customer digital experience.
• Develop and manage digital marketing campaigns that combine search, social, email, and display.
• Manage and execute digital marketing measurement aligned to Brand Marketing business objectives. Develop performance tracking, reporting, and optimization workflows to ensure marketing dollars are being spent efficiently and effectively against primary KPIs.
• Continually stay on top and ahead of the changing digital marketing landscape by monitoring trends in social media tools, applications, channels, design, and strategy.
• Budget and track Marketing expenses.
• Supervise, manage, and mentor junior marketing staff of 2.

Other Marketing Responsibilities

Candidate Requirements :

Job Qualifications And Experience (Preferred)

Salary Range : up to $120,000 per year and 10% yearly bonus

Maxcess offers competitive pay and benefits including :

Maxcess is an equal employment opportunity employer. We do not discriminate on the basis of race, religion, sex, disability, age, pregnancy, national origin, sexual orientation, or any other characteristic protected by applicable law. We are committed to diversity and inclusion, and all qualified candidates are encouraged to apply.

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Paid paternity leave

Paid maternity leave

Tuition assistance

Disability insurance

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