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Brand Manager Innovation

Brand Manager Innovation

AdeccoNew York, NY, United States
3 days ago
Job type
  • Full-time
Job description

Adecco Creative and Marketing partnered with an alcohol manufacturer to hire a Global Innovation Manager.

Duration : 5 months (covering leave of absence)

Pay : $55-$65 an hour

Hybrid model : three days a week in office

Location : Midtown near Grand Central

Introduction :

The person needs to be a senior, experienced innovation expert, who thrives with complex projects, has strong project management and influencing skills, who knows how to truly collaborate for superior results and who is passionate about innovation. The person should also have strong leadership and team management skills, managing a diverse team spread across different locations. They need to have that #Gamechanger spirit that will make them go the extra mile to impact the business.

Roles and responsibilities :

Bring Global Innovation vision to life & deliver leading edge innovation capabilities

  • Be a leader on the consumer-centric Innovation team delivering incremental sustainable growth across the portfolio.
  • Help execute the new ways of working with Global Brand Units and Market.
  • Ensure that methodologies / approaches / framework developed are value add and facilitate local and global market needs.

Drive consumer centricity across the business :

  • This team member is building innovation for one of the biggest brands, thus consumer / market evidence will be needed to bring along partners.
  • Leverage analytics, insights and testing throughout the stage-gate process, establish clear criteria to advise go to market go / no go decision.
  • Incorporate a holistic approach to include the consumer, sales, Retailer and Distributor feedback to identify and enhance innovation efforts
  • Drive consumer centricity from ideation to execution.
  • Lead pipeline development in conjunction with Local Brand Marketing Teams and Brand Unit :

  • End to End Project management to gain alignment on innovation platforms, pipeline, agenda for the regions, sign-off on innovation initiatives.
  • Lead brand strategy, ideation process, design brief, development – all the steps of Front end Innovation
  • Work to move projects through the system : deliver on P&L responsibilities while balancing critical aspects of the innovation that aren’t negotiable; Partner with Sales, Commercial, Chains to maximize chances of commercial success
  • Partner with local marketing teams to support launch plans and drive successful execution
  • Create and manage an Innovation roadmap & KPIs according to the business needs / strategy of the brand and markets :

  • Lead the team to help identify and build innovation opportunities on a global scale.
  • Build out strategic innovation platforms that cut across the portfolio and drive big ideas for the Brand(s) to deliver incremental, sustainable innovation.
  • Create a mid / long-term roadmap grounded in consumer insights, that leverage demand, and create a true sustainable advantage versus competition
  • Mine the innovation pipeline for quick wins that are relevant to the market that fit opportunities for year one launch while also building out the long-term pipeline.
  • Share the innovation roadmap with strategic partners in innovation forums to drive excitement, collaboration and buy-in.
  • Establish KPIs to measure innovation development progress and post launch success.
  • Foster strong collaboration and interaction with cross functional partners, local and global brands.

  • Challenge / inspire business opportunities and identify pain-points in the local markets to identify opportunities for global synergies.
  • Support best practice share outs with cross-functional teams.
  • Push and support excellence in delivery (Post-Evaluation Analysis, reporting etc…).
  • Scope of role :

    Indirect Reports : Responsible for influencing and coordinating support for innovation development working with Insights, Finance, R&D, Operations, and Sales.

    Key external contacts : Research suppliers, creative agencies, consultants, industry experts, External Collaborators

    Key internal contacts : Local Marketing Teams, Global Brand Units, HQ, CI COE’s and CI planners across Brand & Market Company community.

    Budget responsibility : P&L Responsibilities

    Geographical scope :

  • International (proportion in % : 100)
  • Travel (as % work time) :

  • 5-10% (Insights work, liquid development / print runs, market / retailer visits, potential international travel to relevant Brand Unit or HQ)
  • Qualifications :

  • Master’s degree preferred
  • Proven Innovation Experience :

  • Relevant experience, such as supporting innovation teams in the F&B or Spirits industry in North America or globally within a large established organization; other relevant experience such as BelAlc Brand Management, within an innovation agency, within a design team, Project Management experience or technical spirits experience in R+D a plus.
  • Demonstrated ability to develop strategic innovation platforms / framework.
  • Ability to deliver strong incremental innovation pipeline opportunities,
  • Creative and analytical talent to optimize ideas grounded in consumer / market insights.
  • Drive collaboration to move projects forward in a complex, matrix organizational structure.
  • Financial experience to work the P&L and manage costs while staying true to the “must have” innovation deliverables.
  • Proven ability to influence and drive action working with cross-functional teams (internal and external)
  • Languages : English (must have excellent / fluent business proficiency in written and verbal communication); Spanish or French a plus
  • Project Management Skills : Strong project management skills – ability to drive overall project management, understand critical path and manage to deadlines in a complex environment.
  • Technical skills : PowerPoint, Excel, Word, MS Teams
  • Fine print :

    This is a W2 position.

    Benefit offerings available for our associates include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits, EAP program, commuter benefits and a 401K plan. Our benefit offerings provide employees the flexibility to choose the type of coverage that meets their individual needs. There is no PTO or holiday pay for contracts. Sick leave is accrued where applicable, check your state laws.

    Equal Opportunity Employer / Veterans / Disabled

    Must be authorized to work in the U.S. without employer sponsorship.

    To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to

    The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and / or security clearance requirements, including, as applicable :

  • The California Fair Chance Act
  • Los Angeles City Fair Chance Ordinance
  • Los Angeles County Fair Chance Ordinance for Employers
  • San Francisco Fair Chance Ordinance
  • Massachusetts Candidates Only : It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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    Manager Innovation • New York, NY, United States

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