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External Marketing Consultant
External Marketing Consultantunybrands • Detroit, MI, US
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External Marketing Consultant

External Marketing Consultant

unybrands • Detroit, MI, US
30+ days ago
Job type
  • Full-time
Job description

External Marketing Consultant

Unybrands was established in 2020 by a group of partners united by a shared vision : to build the leading next-generation e-commerce platform for micro-brands. Headquartered in Miami, the company has a global presence with teams in Berlin, London, New York, and China.

Unybrands acquires e-commerce businesses that sell both on and off Amazon. Once acquired, these brands are integrated into Unybrands' platform, where operations are optimized, business performance is enhanced, and expansion into new product lines and markets is driven. Currently we have acquired 30 brands including Pet Care, Personal Care, Home Care, Supplements, Baby & Juvenile, Garden & Outdoor, Sports & Fitness, and Home, Lifestyle Culinary & Arts. Through expert management and robust infrastructure, Unybrands empowers e-commerce brands to scale and thrive.

Role Summary

We're hiring an Amazon External Marketing Specialist to drive qualified traffic to Amazon through affiliate networks, content publishers, creator programs, and press placements. The role is heavily focused on managing affiliate platforms such as Levanta, Partner Boost, and Wayward including deal setup, partner coordination, and commission management. You'll also support content and creator activations (via Creator Connections and direct outreach) and help optimize campaigns for performance across multiple brands.

Location

Remote (work primarily in North American time zones) Reports to : Director of Paid Acquisition Type : Full-time

What You'll Do

Affiliate & Partner Platforms

  • Manage Unybrands' presence across affiliate platforms (Levanta, Wayward, Partner Boost, Roundforest, etc.).
  • Upload and maintain product deals, set private commissions, and ensure brand updates are reflected.
  • Coordinate with brand managers to approve commissions, promotions, and product availability.
  • Monitor new opportunities surfaced by partners (emails, newsletters, outreach) and assess fit for our portfolio.

Press & Content Placements

  • Coordinate press releases and placements through tools like EIN, Cision, and Press Hook.
  • Track spend and deliverables (e.g., Yahoo placements, Taboola campaigns).
  • Support execution of seasonal placements (Back-to-School, Prime Day, Black Friday / Cyber Monday).
  • Creator & Influencer Support

  • Use Creator Connections and affiliate platforms to engage with creators who can drive Amazon traffic.
  • Respond to inbound creator requests, provide briefs, and manage compliance reviews.
  • Support limited outreach to creators on priority products or categories when needed.
  • Performance & Reporting

  • Track and report key metrics (traffic, sessions, conversion, revenue, Brand Referral Bonus impact).
  • Manage reporting cadence for affiliate programs (weekly / monthly depending on partner).
  • Analyze platform and partner performance to identify top contributors and optimization levers.
  • Collaboration & Organization

  • Work cross-functionally with Brand Managers and Creative teams to align on promotions, assets, and messaging.
  • Maintain clean tracking docs / CRMs of affiliate partners, commissions, deliverables, and results.
  • Support creation of SOPs for affiliate deal uploads, reporting, and creator communication.
  • What You'll Bring

    Must-Haves

  • 24+ years in affiliate marketing, partnerships, or external traffic programs with measurable Amazon impact.
  • Hands-on experience with platforms such as Levanta, Wayward, Roundforest, or Partner Boost.
  • Working knowledge of Amazon Attribution and Brand Referral Bonus programs.
  • Strong project management skills across multiple brands, campaigns, and platforms.
  • Analytical mindset with the ability to pull reports and translate data into action.
  • Knowledge of FTC and Amazon compliance requirements for external traffic.
  • Nice-to-Haves

  • Experience with creator / affiliate platforms (e.g., Creator Connections, Levanta).
  • Familiarity with press / PR platforms (e.g., EIN, Cision, Press Hook).
  • Exposure to paid content syndication (e.g., Taboola).
  • Basic design / editing or asset management skills (Monday.com, Excel, etc.).
  • Startup or multi-brand portfolio experience.
  • Unybrands is an equal opportunity employer and considers all applicants for employment without any regard to race, skin color, religion, gender identity, sexual orientation, and age. Nor are applicants discriminated against based on disability or protected classes.

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