Pillar4 Media is hiring : Senior Staff Writer in Raleigh

Senior Staff Writer

Overview

Pillar4 Media is seeking a Senior Staff Writer to join its fast-growing team. As a Senior Staff Writer, you'll work closely with our editors to write dynamic reviews and roundups of popular health and wellness products. You’ll collaborate with the SEO and revenue teams to plan, edit, and create compelling content that is engaging, informative, and optimized for web search.

Pillar4's mission is to help people live healthier lives with access to trusted resources, in-depth product reviews & supportive communities. Our vision is to build the #1 content and commerce engine connecting consumers directly to the best brands in all four pillars of health and wellness : sleep, fitness, nutrition, and mental health.

What You'll Be Doing

Reporting to the Managing Editor, the Senior Staff Writer will :

Write in-depth product reviews and roundups. The reviews will convey essential information about a variety of health and wellness products in a voice that is captivating, knowledgeable, and easy to understand. The reviews will be long-form and comprehensive, averaging 2,000 words each, and the roundups will be about 6,000 words.

Conduct deep research in peer‑reviewed journals and other scholarly sources and translate this knowledge for a wider audience.

Carry out content optimizations, working closely with the SEO and revenue teams.

Test products and / or collaborate with product testers to secure original experience notes, images, and other rich media for content.

Play an active role in developing testing methodologies and become a subject matter expert across multiple product categories.

Cultivate relationships with medical advisory teams and be able to work through expert medical review edits.

Uphold high standards for editorial excellence as well as SEO. Each piece of content must be optimized, on brand, and delivered on time.

Post and format content in our CMS platform.

What You Bring

3-5 years of e-commerce writing experience

Excellent written and verbal communication skills with an eye toward SEO optimization

Knowledge of AP style

Experience leading and managing editorial projects from inception to execution

Experience writing about health and wellness products and services

Excellent organizational skills and ability to think critically and creatively to meet deadlines

Experience working in common CMS platforms like WordPress

Proven ability to juggle multiple projects at once and self-direct timelines

Drive to quickly gain expertise on a subject matter that might be foreign to you

Familiarity working in a challenging, fast-paced environment

Openness to editorial feedback and ability to quickly apply edits forward to future copy

Bachelor's degree in journalism, communications, English, or related field preferred; commensurate experience accepted

What We Look For

Openness to feedback and collaboration : You'll be working closely with folks across different teams, so you'll need to be open to the process and accept feedback and critique.

Strong communication skills : You'll have the ability to build relationships with external stakeholders, report up to internal stakeholders, and foster strong alignment with your team.

Alignment with Pillar4's culture : We live by our values and expect our team to buy in.

Act with focus

Get after it

Grow without limits

Build the team

Obsess Over Customers

Commit to Service

Entrepreneurial spirit : Our team members act like entrepreneurs in that we are incredibly driven, agile, goal-oriented, and are always up for a challenge.

Why You Should Join Us

Results : Pillar4 has built the #1 digital media company in the sleep health and hygiene space and is profitably expanding into fitness, nutrition, and mental health verticals.

Stability : We are privately owned, have a holding period of 'forever,' and have significant cash to invest.

Exposure : You will have a front-row seat in growing a business. Your teammates have built and sold companies, managed hundreds of employees, and run campaigns with Fortune 500 brands.

Market landscape : The $4 trillion health and wellness market is a highly relatable industry that is transforming. There's no better time than now to be building a business in this space.

Career growth : There is no cap on growth, promotions, or the opportunity to own and put your stamp on important projects. Prove your value and you will be rewarded accordingly.

Learning : We are a mighty team with subject matter experts in creative, branding, content strategy, SEO, paid media, and more. The opportunity to grow new skills and learn from smart people is endless.

Impact-focused : Opportunities to take part in quarterly initiatives with organizations like Beds for Kids and The Green Chair Project and help respond to the critical needs of our local communities.

Fun : The team has a high bar for excellence but also a real interest in each other and making work fun.

The Package

Base salary and performance-based bonus commensurate with experience. Pillar4 offers competitive benefits, including health insurance, 401k, a monthly wellness stipend for house cleaning, gym membership, grocery delivery or massages, and cell phone reimbursement.

Who We Are

Launched in 2017, Pillar4 Media operates a portfolio of market-leading digital brands that help consumers make better purchasing decisions. Our vision is to help people live healthier lives with access to trusted resources, in-depth product reviews, and supportive communities. Our mission is to be the #1 content and commerce engine connecting consumers to the best brands in all four pillars of health and wellness : sleep, fitness, nutrition and mental health.

We also partner with the leading direct-to-consumer brands in our markets to grow their businesses online. Our current portfolio includes the following :

Matteress Advisor, launched in 2017

Mattress Nerd, acquired in 2018

Sleepopolis, acquired in 2020

Mattress Clarity, acquired in 2020

The Fit House, launched in 2021

Garage Gym Reviews, acquired in 2021

Sleepyti.me, acquired in 2022

Sleep Advisor, acquired in 2022

BarBend, acquired in 2023

Breaking Muscle, acquired in 2023

Morning Chalk Up, acquired in 2023

Partnerships with leading direct-to-consumer brands and media companies to grow their businesses.

All applicants are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, gender identity, or any other discriminatory factors. Please note that we do not provide immigration sponsorship for this role. All offers are subject to a background check.

All offers are subject to a background check.

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