Vice President, Marketing
About the Company
Forward-thinking B2B SaaS company
Industry
Information Technology and Services
Type
Privately Held
About the Role
The Company is seeking a Vice President, Marketing to join their team. The successful candidate will be responsible for leading the development and execution of the go-to-market strategy across various digital, performance, and brand channels. This role involves overseeing demand generation, marketing operations, and lifecycle marketing to drive pipeline and revenue growth. The VP of Marketing will also be tasked with ensuring a consistent brand strategy, content, and communications across all customer touchpoints, and will be expected to partner with cross-functional teams to align growth objectives and optimize lead-to-revenue outcomes.
Applicants must have a minimum of 10 years' experience in B2B SaaS marketing leadership, with a proven track record in driving demand generation, brand awareness, and revenue growth, particularly in a Private Equity or high-growth environment. The role requires expertise in MarTech, digital strategy, and AI-driven customer acquisition, as well as a strong analytical mindset for measuring and optimizing marketing performance. The ideal candidate will have a collaborative leadership style and a passion for building and mentoring high-performing, results-driven marketing teams. The position is pivotal in driving top-line growth and market expansion, and the VP of Marketing will play a critical role in the company's success.
Hiring Manager Title
CEO
Travel Percent
Less than 10%
Functions
Vice President Marketing • Columbus, OH, United States