Marketing Intelligence Associate Franklin, TN

Overview

Join the Mitsubishi Motors North America (MMNA) team. We are driving innovation, quality, and excellence in the automotive industry with a dynamic and inclusive work environment. Our team values diversity, creativity, and continuous improvement, and we support ongoing employee development and community initiatives.

Be part of a company proud of its heritage and excited about the future where together, we shape the future of mobility and drive success in every mile.

About the Job

Were expanding MMNAs marketing analytics capabilities to support smarter campaign measurement, enable deeper insights across channels, and provide ad hoc analysis that drives data-informed decisions. This role will help scale the Marketing Intelligence function while shaping how data is used to fuel marketing strategy. This role reports to the Marketing Intelligence Manager.

Role Summary

As a Marketing Intelligence Associate, youll help track, measure, and improve the performance of our marketing programs. Youll gather and analyze campaign data, maintain dashboards, and prepare reporting that guides business decisions. This is a hands-on role to sharpen analytical skills, learn our marketing systems, and contribute to campaigns across all channels.

Responsibilities

Collect, clean, and compile data from a variety of marketing platforms (paid media, email, social, CRM, web analytics, etc.).

Maintain, update, and enhance performance dashboards for KPI and campaign reporting.

Support recurring and ad hoc analysis, delivering clear performance summaries and actionable insights.

Assist in A / B test design, tracking, and analysis to optimize marketing campaigns.

Contribute to competitive benchmarking and market research to identify growth opportunities.

Collaborate with internal teams and agency partners to ensure reporting accuracy and alignment.

Coordinate and organize marketing materials, reports, and communications.

Identify trends and patterns in marketing and customer data to inform strategy and planning.

Partner with the Marketing Intelligence Manager to design and develop data-driven marketing initiatives that better meet organizational goals.

Measuring Your Momentum

First 90 Days Getting Up To Speed

Independently manage recurring reporting for select campaigns.

Support setup and analysis of at least one A / B test.

Deliver one ad hoc analysis project with actionable insights.

Build strong working relationships with agency partners and internal stakeholders.

Year 1 Victory Lap

Own end-to-end reporting for multiple marketing programs.

Deliver impactful insights that shape campaign and budget strategy.

Demonstrate strong proficiency in analytics tools and data storytelling.

Contribute to strategic planning with data-driven recommendations that influence company growth.

Ready to Join The Team? You Should Have

Bachelors degree in marketing, Business, Economics, Statistics, or related fieldor equivalent experience.

1+ years of experience in marketing analytics, business analysis, or related role.

Strong analytical and problem-solving skills with the ability to interpret complex data sets.

Proficiency with Excel / Google Sheets for data analysis and reporting.

Excellent written and verbal communication skillsable to translate data into clear insights and recommendations.

Strong organizational skills, with the ability to manage multiple projects and deadlines.

Experience with BI / data visualization tools (e.g., Tableau, Power BI) and marketing / analytics platforms (e.g., Google Analytics, social media insights, CRM tools).

Working knowledge of SQL or other querying languages.

Familiarity with marketing automation platforms and digital advertising platforms (e.g., Salesforce, Marketo, HubSpot, Google Ads, Meta Ads Manager).

Background in A / B testing or experimentation frameworks.

Why Join Us

Shape and grow :

Opportunity to help define and scale the marketing analytics function at MMNA.

Gain exposure :

Work with data from a wide range of marketing channels and sources.

Collaborate and learn :

Join a supportive environment working alongside cross-functional teams and agency partners.

Make an impact :

Your insights will directly inform strategy, investment, and campaign effectiveness.

Pay Transparency

The base salary for this position ranges between $52,000 to $57,000 and will be based on factors including role, knowledge, skills, and qualifications. In addition to base salary, a comprehensive benefits package is offered, including 401(k) with company match, Mitsubishi Lease Program, and a full range of medical, financial, and other perks and benefits.

Perks and Benefits

Family First :

Healthcare coverage, including medical, dental, and vision plans.

Be a Proud Mitsubishi Ambassador :

Discounted Employee Lease Car program with insurance, maintenance, and registration, no down payment or credit check required.

Secure Your Future :

401(k) with company match.

Fuel Your Growth :

Professional development opportunities, including training and tuition reimbursement.

Take Time for Yourself :

Up to 30 days of paid time off, holidays, vacation, and other leave options.

Hybrid Working Environment :

~2 days remote, 3 days in-office in Franklin, TN.

Open Environment :

Collaborative workspace.

The MMC Way

Our values guide our actions and decisions. The MMC Way includes :

Think of Our Customers, Strengthen Trust

Welcome All Facts, Share Difficult News First

Conduct and Challenge Yourself Professionally

Respect All, Work as a Broader Team

Diversity and How to Apply

We embrace diversity and are committed to inclusion and equity. We welcome applications from individuals with diverse backgrounds and encourage you to apply even if your profile does not precisely match the job description. The application may include questions to showcase your talents and insights.

We aim to respond within 7 business days and are committed to transparent communication. If you have questions about the process, contact your recruiter.

Mitsubishi Motors is an equal-opportunity employer and does not discriminate based on identity. We welcome applicants with disabilities and provide reasonable accommodations. For accommodations, email mmna-talent_acquisition@na.mitsubishi-motors.com.

We invite you to join us and contribute to a growth-oriented, collaborative environment.

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