Regional Sales Director - NICU (East)

Regional Sales Director - NICU (East)

GeneDx delivers personalized and actionable health insights to inform diagnosis, direct treatment, and improve drug discovery. The company is uniquely positioned to accelerate the use of genomic and large-scale clinical information to enable precision medicine as the standard of care. GeneDx is at the forefront of transforming healthcare through its industry-leading exome and genome testing and interpretation services, fueled by the world's largest, rare disease data sets.

GeneDx is seeking a high-performing, strategically minded Regional Sales Director (RSD) to lead a team focused on expanding access to GeneDx's advanced genetic testing solutions within the Neonatal Intensive Care Unit (NICU) and hospital-based settings. This leader will play a pivotal role in driving adoption of exome and genome sequencing for critically ill newborns, ensuring clinicians have timely access to actionable genetic insights.

As an RSD, you will guide your regional team to achieve sales targets, foster strong relationships with neonatologists and hospital stakeholders, and partner closely with the Vice President, NICU to execute strategies that support GeneDx's mission of improving outcomes for the most vulnerable patients.

Job Responsibilities :

• Drive Regional Growth : Develop and execute strategic regional business plans that meet or exceed sales goals and align with GeneDx's broader commercial objectives in the NICU segment.
• Team Leadership & Development : Recruit, train, and coach a high-performing team of Strategic Account Directors who specialize in hospital-based and NICU accounts. Foster a culture of accountability, collaboration, and excellence.
• Field Engagement & Coaching : Maintain a strong presence in the field by partnering with RAEs during customer visits, providing in-the-moment coaching, and ensuring alignment with sales strategies and customer needs.
• Collaborate with regional health system directors to coordinate and optimize pull through efforts.
• Market & Customer Expertise : Build deep understanding of NICU workflows, hospital decision-making, and payer dynamics to position GeneDx as the trusted partner in rapid diagnostic solutions.
• Performance Management : Establish clear goals, review team performance regularly, and provide ongoing feedback to ensure continuous improvement and results.
• Cross-Functional Collaboration : Work closely with internal partnersincluding Marketing, Market Access, Medical Affairs, and Productto support hospital partnerships, clinical education, and contracting efforts.
• Operational Oversight : Monitor regional performance metrics and resource utilization. Manage budget responsibly and ensure efficient allocation of investments that drive growth.
• Cultural Leadership : Model GeneDx's cultural principlesembrace change, communicate openly, act with integrity, be bold, and drive forward with purpose.

People Manager : Yes

Education, Experience, and Skills :

Physical Demands :

Work Environment :

Pay Transparency, Budgeted Range : $185,000 - $215,000 USD

Science-Minded, Patient-Focused. At GeneDx, we create, follow, and are informed by cutting-edge science. With over 20 years of expertise in diagnosing rare disorders and diseases, and pioneering work in the identification of new disease-causing genes, our commitment to genetic disease detection, discovery, and diagnosis is based on sound science and is focused on enhancing patient care.

Experts in What Matters Most. With hundreds of genetic counselors, MD / PhD scientists, and clinical and molecular genomics specialists on staff, we are the industry's genetic testing experts and proud of it. We share the same goal as healthcare providers, patients, and families : to provide clear, accurate, and meaningful answers we all can trust.

Sequencing Has the Power to Solve Diagnostic Challenges. From sequencing to reporting and beyond, our technical and clinical experts are providing guidance every step of the way :

Technical Expertise :

Clinical Expertise :

Our Culture :

At GeneDx, we are dedicated to cultivating an environment where creativity and innovation thrive. We believe in the power of community and collaboration, where diverse perspectives are embraced, and every voice contributes to our shared success. Our team is a vibrant mix of professionals who challenge and support each other in equal measure, fostering growth both personally and professionally. When you join us, you're not just taking on a jobyou're joining a movement. A movement that champions curiosity, embraces change, and believes in making an impact, one patient at a time. Cultural principles we live by :

Benefits include :

GeneDx is an Equal Opportunity Employer. All privacy policy information can be found here.