Vice President Merchandising, Women’s – Banana Republic
About Banana Republic
Banana Republic is a storyteller’s brand, outfitting the modern explorer with high‑quality, expertly crafted collections that inspire and enrich life’s journeys. Founded in 1978 in San Francisco, we continue to evolve our heritage of exploration through thoughtfully designed apparel and accessories that blend timeless style with exceptional craftsmanship.
Our team is made up of passionate, curious storytellers—creators and visionaries who seek out what’s next and bring it to life through elevated design, immersive experiences, and a shared spirit of creativity and innovation.
About The Role
This role is responsible for the development, implementation, and execution of the Banana Republic Women’s Merchandising organization and its goals; delivering value through creating high‑performing teams, effectively balancing innovation, quality, and costs that meet Banana Republic’s long‑term global brand vision. The VP will lead a team of Merchandising professionals and will report to Head of Merchandising & Inventory Management.
What You’ll Do
- Independently lead the overall vision & strategy for BR Women’s business and be accountable for final decision‑making for divisional decisions.
- Empower direct reports to lead the functional strategies within Merchandising to deliver on the broader business objectives.
- Sign off on the operational strategy (short‑ and long‑term) to deliver the BR long‑range plan.
- Provide perspective on market opportunities & alignment with goals and / or internal strengths.
- Lead, direct, and develop the Merchandising team from concept, milestone, and final assortment stages of product development.
Product Affinity
Lead Merchandising team in creating strong product assortments that deliver on BR’s goals with a focus on key initiatives.Ensure product assortments across all Departments within the Division are aligned and not duplicative.Ensure seasonal strategies provide an exciting, customer‑centric omni‑experience and support long‑term brand and division goals.Actively listen to all cross‑functional team members to ensure innovative ideas are surfaced and acted upon, and that the team is empowered to own the business.Create a seamless omni‑experience for the customer by driving omni‑assortment on promotional strategies, visual, field & site merch and marketing communication.Collaborate with Design & Product Development on product strategies and requirements to ensure customer needs are met.Business Acumen
Sign off on and enable execution of product LRP strategies.Partner with the BR Leadership team to manage and react to business in the moment to ensure sales and profit plans are achieved and customer demand is met.Lead and guide the team throughout the pre‑season process and milestone meetings, including Strategic Alignment Meeting and SVP Investment Reviews.Provide clear leadership and direction regarding seasonal investments to ensure smart risks are taken and financial targets met.Partner with Marketing, Visual Merchandising & Site Merchandising to create a consistent consumer experience through the execution of a cohesive product vision.Partner with Inventory Management on seasonal investment strategy by market to protect growth drivers.People & Leadership
Motivate, coach, and inspire the broader team to drive results; role‑model positive, solution‑oriented leadership.Build strong working relationships with key cross‑functional partners, deepen peer‑to‑peer development, and champion each other’s success.Align resources appropriately within the team and cross‑functionally to build an organization that is set up for success.Drive solutions and prioritize while serving the business and broader team.Build extraordinary talent through coaching and championing inclusion.Knowledge, Skills & Abilities
Operate independently as authority over the business, making critical decisions without consultation.Demonstrate clear articulation of strategy to BRLT / SLT level.Think strategically, conceptually, and creatively; articulate a shared vision.Possess experience driving omni‑global merchandising strategies.Show strong business acumen and expertise in financial measurements and impact.Demonstrate agility in leadership style and flexibility of approach.Be the market‑facing expert for the business; remain consumer‑centric.Have a strong gut instinct for product and a passion for innovation.Collaborate skillfully, balancing shared purpose and healthy conflict.Build and develop diverse and inclusive, best‑in‑industry leaders and teams.Who You Are
Experience in an apparel product brand as a business leader with major business‑driving functions (e.g., IM, Merchandising, Stores).15+ years of retail experience; VP‑level experience required.10+ years of management experience.Bachelor’s degree preferred.Benefits at Banana Republic
Merchandise discount : 50% off regular‑priced merchandise at Old Navy, Gap, Banana Republic, and Athleta; 30% off at Outlet for all employees.Competitive paid time off plan.Employees may take up to five “on‑the‑clock” hours each month to volunteer at a charity of their choice.Extensive 401(k) plan with company matching up to 4% of base pay.Employee stock purchase plan.Medical, dental, vision and life insurance.See more of the benefits we offer.Gap Inc. is an equal‑opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training, and promoting qualified people of all backgrounds and make all employment decisions without regard to any protected status. We have received numerous awards for our long‑held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World’s Best Employers and one of the Best Employers for Diversity.
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