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Digital Sportsbook Planning Specialist - Hybrid (Jersey City or Las Vegas)

Digital Sportsbook Planning Specialist - Hybrid (Jersey City or Las Vegas)

Caesars EntertainmentJersey City, NJ, United States
3 days ago
Job type
  • Full-time
Job description

Job Description

WE ARE CAESARS

At Caesars Entertainment, our Mission, Vision & Values reflect our unique purpose, providing people with possibilities and places to have fun. Our Mission, Vision & Values represent a unifying and inspiring way forward, and all Team Members are expected to uphold them

  • Our Mission : "Create the Extraordinary"
  • Our Vision : "We create spectacular worlds that immerse, inspire and connect you. We don't perform magic; we create it with excellence."
  • Our Values : "Blaze the Trail, Together We Win, All-In on Service"

Our corporate social responsibility framework, People Planet Play, represents our continuous dedication to enhancing economic development, uplifting the wellbeing of our Team Members and their families, and making positive contributions to the communities we operate in.

JOB SUMMARY

As a Digital Sportsbook Planning Specialist on the Caesars Sportsbook Digital Sportsbook & Customer Retention team, this role shapes retention and lifecycle marketing strategies. The position is centered on rapid growth & improvement to deliver a quality customer experience through a blend of creativity, planning, analysis, and execution. You will help execute promotional campaigns and drive retention through all appropriate channels.

HOW YOU WILL CREATE THE EXTRAORDINARY

  • Develop and execute the Caesars Sportsbook promotional strategy across national and regional channels to support the retention of digital bettors
  • Plan and forecast retention mechanisms corresponding with localized market regulations
  • Create reports and analyze data to evaluate the performance of promotions
  • Track executional processes, competitor programs, and industry initiatives to improve efficiency for scale
  • Update customer journey metrics to implement new user experiences in line with evolving technical functionality
  • Compile terms, conditions, and legal disclaimers for promotions
  • Provide background research and data analysis to support promotions and promotion development
  • Assist in the weekly and monthly financial & KPI reporting for promotions as directed by the promotions manager
  • Develop and maintain a comprehensive sports calendar by sport, league, & popular teams by state
  • WHAT YOU WILL NEED

  • 2+ years of gaming experience; ideally gained with an online Sportsbook operator
  • Basic understanding of statistics, particularly probability, and odds
  • Strong knowledge of sports, players, teams, and statistics
  • Passion for sports betting with an understanding of the industry
  • Superb communication, organizational, operational, teamwork, and interpersonal skills
  • Strong numerical and analytical skills, with the ability to use a range of data insights
  • Proven capability to deliver projects against time-sensitive deadlines
  • Experience in multiple data analysis tools, including MS Office, Power BI, Tableau, Jira, Confluence, Looker, & Optimove
  • Ability to use workflow management tools to align with other teams on cross-team work
  • Ability to understand league and gaming regulations
  • Other Minimum Qualifications :

  • Ambition. Proactively seeks opportunities to learn & grow.
  • Initiative. Acts and thinks beyond tasks to accomplish goals.
  • Team Focused. Ensures understanding, cooperation, and consistency within and between departments. Encourages collaboration and proactively builds rapport with others. Is easy to approach and talk to.
  • Self-Awareness. A genuine understanding of personal strengths and weaknesses.
  • Environmental Radar. Understands how to get things done and when to involve others in decisions.
  • Business Intelligence. Understands how our organization works. Demonstrates an understanding of the key business metrics in his / her world.
  • Problem finding . Routinely looks to improve services, processes, and strategies.
  • Creativity . Takes advantage of difficult or unusual situations to develop unique approaches and useful
  • Professionalism. Maintains composure amid challenges; develops, applies, and adheres to standard operating procedures.
  • Functional Knowledge / Skills. Has the knowledge and skills to do the job at a high level of accomplishment.
  • WORK ENVIRONMENT

  • Fast-paced environment, multiple tasks to be handled under time constraints.
  • Must be able to handle a heavy business volume, and sensitive situations relating to team member and guest problems, in a timely manner.
  • Ability to simultaneously manage several projects, and not be frustrated by changing priorities and unforeseen obstacles to achieving objectives.
  • Respond to visual and oral cues.
  • Must be able to work independently.
  • TOGETHER WE WIN

    We believe in delivering family-style service-an approach that fosters warmth, connection, and a genuine sense of belonging. Our team treats every guest and colleague with the same care and hospitality we would extend to family, creating a welcoming environment built on respect, teamwork, and personalized attention. Whether assisting customers or collaborating with coworkers, we prioritize service that is thoughtful, supportive, and rooted in genuine relationships

    DISCLAIMER

    This is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change, (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).

    EQUAL EMPLOYMENT OPPORTUNITY

    Caesars Entertainment is an Equal Opportunity Employer. Caesars Entertainment will not discriminate against any employee or applicant based upon a person's race, color, creed, religion, national origin, sex, marital status, disability, status with regard to public assistance, age, sexual or affectional orientation, gender identity, familial status, ancestry, local human rights commission activity, citizenship, genetic information, protected veteran or military status, or any other protected class.

    Compensation and Benefits : The compensation range for this position is $42,950.00 - $88,222.00 annually USD, which is dependent on a several factors including relevant experience, geography, business needs and market demand. This role may offer the following benefits : medical, vision, and dental insurance; life insurance; disability insurance; a 401(k)-matching program; among other employee benefits. This role includes paid Personal Time Off and paid company holidays.

    About Us

    At Caesars Digital, We Don't Just Play the Game - We Set the Standard.

    As a proud part of Caesars Entertainment, the world's premier gaming company with more than 80 years of sports betting leadership, Caesars Digital is Blazing The Trail in digital innovation, customer experience and industry excellence.

    We believe every Team Member should be treated like royalty because We Are All Caesars. This guiding principle fuels our commitment to delivering legendary service and creating unforgettable experiences for our customers.

    From cutting-edge digital platforms including Caesars Sportsbook, Caesars Palace Online, Horseshoe Online Casino and Caesars Racebook, to the continuing expansion of our retail footprint and our William Hill legacy, along with powerhouse partnerships across sports and entertainment, we're building something extraordinary. And we want you to be part of it.

    Ready to make your mark on the Empire?

    Explore our open roles and discover how you can help shape the future of gaming.

    Join us. Blaze the Trail. Because at Caesars Digital, We Are All Caesars.

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    Planning Specialist • Jersey City, NJ, United States

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