o Identify where journeys are currently being sent
o Assess integrations needed to activate journeys across platforms
o Define actual requirements for each journey
o Confirm availability of necessary data within the platform
o Review current journeys and determine how to migrate them into AJO
o Identify platform capabilities that can support new customer experiences
o Develop solutions to enable and optimize customer journeys
o Build enablement frameworks and roadmaps to unlock journey capabilities
o Drive adoption of new journeys as they are released
o Work closely with marketing clients to ensure alignment with business needs
o Educate clients on the initiative and its connection to paid media strategy
o Support hands-on-keyboard clients by solving for their specific needs
o Collaborate with digital teams to close the loop on customer journeys
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Required Skills & Experience
Nice to Have Skills & Experience
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and / or other paid time off as provided by applicable law.
Product Owner • Dallas, TX, United States