Paid Search Strategist

A company is looking for a Paid Search Strategist to drive Paid Search results for clients through effective strategies and management.

Key Responsibilities

Develop a strong understanding of clients' products, competition, and marketing goals

Manage PPC budgets and ensure effective spending while analyzing performance data for reporting

Oversee project plans and timelines, ensuring deliverables meet specifications and schedules

Required Qualifications

4-year college degree or equivalent work experience required

3+ years of experience in paid search engine marketing, preferably in an agency setting

Advanced knowledge of PPC, including product listing ads and landing page optimization

Strong background in data analytics, particularly with Google Analytics

High-level proficiency in Microsoft Office, especially Excel and PowerPoint