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Marketing Specialist

Marketing Specialist

Interra BrandGoshen, New York, USA
2 days ago
Job type
  • Full-time
Job description

WHAT YOU WILL DO EVERYDAY

As a Marketing Specialist you will support the execution of Interra Credit Unions traditional marketing initiatives to increase awareness engagement and brand consistency across all member and community touchpoints. This position is responsible for coordinating print production direct mail campaigns and vendor partnerships assuring the timely delivery of high-quality materials that align with Interras mission and brand standards..

Direct Reports : None

HOW YOU WILL MAKE AN IMPACT

45% Executes direct mail print and in-branch campaigns; manages production timelines and vendor deliverables.

25% Coordinates with print and mail vendors tracks invoices and ensures projects stay within budget.

15% Partners with HR and other departments to develop and distribute internal materials and employee-facing content. 10% Proofs marketing materials for accuracy. Provides marketing deliverables to external compliance vendors and internal compliance representatives for review and final approval. Navigates necessary changes until final approval is agreed upon.

10% Ensures marketing deliverables are accurate brand-consistent and compliant.

5% Provides logistical or material support for community events or sponsorships when required.

Must comply with all company policies and procedures applicable laws and regulations including but not limited to the Bank Secrecy Act the USA PATRIOT Act and the Office of Foreign Assets Control in addition to all Interra policies.

WHAT YOU WILL NEED TO SUCCEED

Experience

3 years related marketing advertising and / or communication experience to include demonstrated social media content.

Education / Certifications / Licenses

This level of knowledge is acquired through completion of a required Bachelors degree in Marketing Communications Business Administration or related field. Must have and maintain a valid drivers license.

PREFERRED SKILLS

  • Excellent writing editing and proofreading skills.
  • Strong project coordination skills.
  • Demonstrated strong community presence.
  • Advanced skills with PC applications including MS Office along with basic photo editing skills SharePoint experience Adobe Creative Suite and other design experience a plus.
  • Can manage workload be flexible and proactive multitask work under deadlines and ensure quality and accuracy.
  • Demonstrated ability to write and produce content for multiple audiences in a variety of mediums.
  • Professional level of verbal and written communication skills are essential to the position.
  • Advanced proficiency in Microsoft Office (Outlook Word Excel PowerPoint).
  • Demonstrated knowledge of Credit Union regulations products policies procedures and services.
  • Ability to motivate or influence internal or external senior level professionals is a critical part of the job requiring a significant level of influence and trust.
  • Obtaining cooperation and agreement on important outcomes via frequently complex and senior level dialogues.
  • Ability to provide world class member service while executing Interras vision mission and delivery of Core Values.

INTERPERSONAL SKILLS

  • An extreme level of trust credibility confidentiality and diplomacy is required.
  • In-depth dialogues conversations and explanation with members and outside vendors can be of a sensitive and / or highly confidential nature.
  • Communications may involve motivating influencing education and / or advising others on matters of significance.

    • COMPETENCIES

    Decision Making - Makes sound decisions in a timely manner using critical thinking problem solving insights and experience. Demonstrates sound judgment that proves to be accurate and correct over time.

    Drive Results - Consistently accomplishes goals even under adverse conditions. Has a strong bottom-line orientation. Pushes self and helps others achieve results.

    Functional Expertise - Possesses a sufficient level of technical and professional skill or knowledge in position-related areas; keeps up with current developments and trends in areas of expertise; actively seeks ways to grow and be challenged using both formal and informal development activities.

    Integrity and Trust - Is widely trusted; is seen as a direct truthful individual; has credibility within their areas of expertise; keeps confidences; doesnt misrepresent themselves for personal gain.

    Interpersonal Savvy - Relates to and can connect with diverse individuals and groups at all levels within the organization. Externally builds appropriate relationships and rapport with members and external partners.

    Manage Complexity - Makes sense of complex information processes and activities to effectively solve problems. Defines situations accurately before determining problems and formulating approaches to solutions; is able to accomplish complex tasks with minimal guidance or instruction.

    ADA REQUIREMENTS

    Physical Requirements

  • Able to bend sit and stand in order to perform primarily sedentary work with limited physical exertion and occasional lifting of up to 10 lbs.
  • Must be capable of climbing / descending stairs in an emergency situation.
  • Must be able to operate routine office equipment including computer terminals and keyboards telephones copiers facsimiles and calculators.
  • Must be able to routinely perform work on computer for an average of 6-8 hours per day when necessary.
  • Must be able to work extended hours or travel off site whenever required or requested by management.
  • Must be capable of regular reliable and timely attendance.

    • Working Conditions

  • Must be able to routinely perform work indoors in climate-controlled shared work area with minimal noise.
  • Some outdoor work will be required regardless of weather may be needed.

    • Mental and / or Emotional Requirements

  • Must be able to perform job functions independently or with limited supervision and work effectively either on own or as part of a team.
  • Must be able to read and carry out various written instructions and follow oral instructions.
  • Must be able to complete basic mathematical calculations spell accurately and understand computer basics.
  • Must be able to speak clearly and deliver information in a logical and understandable sequence.
  • Must be capable of dealing calmly and professionally with numerous different personalities from diverse cultures at various levels within and outside of the organization and demonstrate highest levels of customer service and discretion when dealing with the public.
  • Must be able to perform responsibilities with composure under the stress of deadlines / requirements for extreme accuracy and quality and / or fast pace.
  • Must be able to effectively handle multiple simultaneous and changing priorities.
  • Must be capable of exercising highest level of discretion on both internal and external confidential matters.

    • Equal Employment Opportunity and Affirmative Action

    Interra is an equal opportunity and affirmative action employer committed to creating a diverse workforce.

    Qualified applicants will receive consideration without regard to their race religion color sex national origin age sexual orientation gender identity disability or status as a protected veteran among other factors.

    Accessibility Accommodation

    Interra Credit Union invites all qualified and interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and / or apply for a career opportunity please contact and one of our Human Resources Consultants will contact you within 48 hours.

    Why JoinIN

  • Culture : We believe that a positive work environment is key to success. Staying engaged informed and keeping it fun is how we achieve this.
  • Professional Growth : Our Learning and Development Team not only provide day 1 training but continuous improvement and career development for all levels.
  • Competitive Salary : Attractive compensation package with performance-based incentives and bonuses.
  • Benefits : Comprehensive health insurance 401(k) matching tuition reimbursement company holidays and generous PTO.
  • Community Involvement : Being an active member in communities that we are a part of is important to us. We live here work here and stay involved here!
  • Visit our Opportunities page for more information .

    • Required Experience :

    IC

    Key Skills

    Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management

    Employment Type : Full-Time

    Department / Functional Area : Marketing

    Experience : years

    Vacancy : 1

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    Marketing Specialist • Goshen, New York, USA