Redpoint Specialist

Job Description

Redpoint Specialist

• Design, implement, and optimize omnichannel marketing campaigns using Redpoint Interactions
• Manage segmentation, targeting, and personalization strategies.
• Build and monitor workflows and customer journeys.
• AB testing and performance tracking.
• Scheduling automations between RPI and RPDM
• Knowledge of OracleSQL and data segmentation logic
• Familiarity with CDP platform
• Hands-on experience with Redpoint (RPI RPDM) tool
• Knowledge on RedshiftAWS technologies (EC2, S3, Glue)