Senior Product Marketing Manager

This job is with Braze, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute : Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.

Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.

WHAT YOU’LL DO

Braze is looking for an experienced product marketer to own the go-to-market strategy and positioning for our orchestration products. In this role, you will work to deeply understand the relevant personas, craft differentiated positioning and messaging, bring new products and features to market, serve as the resident GTM expert for your product area, amplify our story through marketing campaigns and collateral, and enable GTM teams.

We’re looking for an enthusiastic product marketer who excels at storytelling and problem-solving. The ideal candidate must be able to turn complex concepts into simple stories, proactively recommend and deliver solutions, and be comfortable leading in a fast-paced, dynamic environment.

Responsibilities :

Develop a strong understanding of our core buyer personas and end users

Proactively identify opportunity areas and make recommendations about growth and retention strategies

Conduct market, competitive, and customer research to keep a pulse on the landscape and help different teams (e.g. Product, GTM) act on emerging trends, market shifts, industry news / events, competitive threats, and unmet customer needs

Create clear & differentiated positioning based on a deep understanding of customer use cases and the core capabilities of our platform

Prepare highly compelling content and collateral (e.g. web pages, demo videos, sales decks, webinars, blogs, customer stories)

Independently lead product launches and releases for new products, features, and enhancements

Serve as a subject matter expert who can comfortably deliver thought leadership, use case walkthroughs, demos, and product roadmap presentations to internal and external audiences

Drive continued product adoption through impactful programs that inspire & educate our customers on the wide range of use cases they can accomplish

Partner with enablement teams to ensure that the entire GTM function has the appropriate training and tools required to successfully speak to our capabilities

WHO YOU ARE

6+ years of product or solutions marketing experience, preferably at high-growth B2B SaaS companies

Ability to think strategically and develop comprehensive go-to-market plans

Strong technical literacy (particularly in AI) with the ability to understand and simplify complex concepts for different audiences

Excellent written and verbal communication skills; comfortable crafting and presenting various content pieces

Proven track record working collaboratively to take new products and features to the market and drive their continued success

Ability to work on multiple projects simultaneously, while focusing the right level of effort on each

Demonstrated critical thinking and decision-making skills to navigate obstacles, propose solutions, and resolve issues

Metrics-driven and focused on driving incremental results

Natural curiosity and empathy for customers and their challenges

Even better :

Experience in B2B marketing, with exposure to both enterprise and SMB businesses

Experience with MarTech / CDP / iPaaS software

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $130,500 - $144,000 / year with an expected On Target Earnings (OTE) between $145,000 - $160,000 / year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, Braze offers full- and part- time employees a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that all Braze employees own a piece of our company.

WHAT WE OFFER

Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here. More details on benefits plans will be provided if you receive an offer of employment.

From offering comprehensive benefits to fostering hybrid ways of working, we’ve got you covered so you can prioritize work-life harmony. Braze offers benefits such as :

Competitive compensation that may include equity

Retirement and Employee Stock Purchase Plans

Flexible paid time off

Comprehensive benefit plans covering medical, dental, vision, life, and disability

Family services that include fertility benefits and equal paid parental leave

Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend

A curated in-office employee experience, designed to foster community, team connections, and innovation

Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching

Employee Resource Groups that provide supportive communities within Braze

Collaborative, transparent, and fun culture recognized as a Great Place to Work®

ABOUT BRAZE

Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1 : 1 personalized experiences.

The company has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025.

Braze was also named a 2025 Best Companies To Work For by U.S. News & World Report, a 2025 America’s Greatest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®, among other accolades. Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore.

The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo.

BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER

At Braze, we strive to create equitable growth and opportunities inside and outside the organization.

Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you.

We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you.

Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.]]>