VP of Marketing Strategy

A company is looking for a VP of Marketing & Market Development.

Key Responsibilities

Develop and execute a comprehensive marketing strategy to enhance brand recognition and accelerate business outcomes

Oversee all marketing facets including product, solutions, digital, and channel while managing strategic alliances within the IoT ecosystem

Design messaging and demand generation campaigns, and represent the company at industry events to enhance thought leadership

Required Qualifications

15+ years of leadership experience in B2B marketing, product management, and business development

Bachelor's degree in Engineering, Marketing, Business, or a related field

Proven ability to apply emerging technologies to business strategy

Strong understanding of complex B2B customer journeys and ecosystem-driven markets

Experience in building and leading cross-functional teams to drive collaboration and innovation