Assistant Athletic Director for Marketing and Fan Engagement / Associate Athletic Director for Marketing, Fan Engagement and Creative Content

Assistant Athletic Director for Marketing and Fan Engagement / Associate Athletic Director for Marketing, Fan Engagement and Creative Content

Texas A&M University - Corpus Christi

Athletic Programs

Commensurate

Corpus Christi, Texas

Staff

TAMU-CC is a dynamic university designated as both a Hispanic-Serving Institution (HSI) and Minority-Serving Institution (MSI) with approximately 11,000 students from 47 states and 54 foreign nations. We employ over 1,400 full-time and 2,000 part-time Islanders (including students / GAs). The University attracts highly talented faculty and staff and offers an array of undergraduate and graduate degrees, including doctoral programs. As a member of the Texas A&M University System, TAMU-CC benefits from a range of resources, increased visibility and influence, and opportunities to collaborate in mutually beneficial ways with peers across member institutions and associated agencies.

TAMU-CC's beautiful campus is located on a 240-acre island on Corpus Christi Bay and was ranked #1 College by the Sea by Best College Reviews. Our natural setting is enhanced by its modern, attractive, and state-of-the-art classroom buildings and support facilities.

PURPOSE

At the direction of the Deputy Athletic Director and Assistant Vice President for Intercollegiate Athletics, this position will be overseeing all aspects of marketing game day production of Islander Athletics events while providing unique and memorable experience for fans in attendance.

RESPONSIBILITIES

FUNCTIONAL AREA 1 PROMOTIONAL MARKETING

Percent Effort : 55%

Job Duties

• Direct the Athletics Creative Team to develop programming and digital marketing to include video board content, halftime shows and recognitions, sponsor activations, in-game promotions, fan contests and other entertainment elements.
• Responsible for all game day scripts.
• Attend new student orientations, Waves of Welcome and other back to school campus events to promote Islanders Athletics. Collaborate with on-campus student organizations, campus leaders, and community members to collaborative events. Assist with other events as needed.
• Oversee, schedule and assist with all gameday duties related to sporting events.
• Create and edit various publications, including, but limited to, digital graphics, game programs, revenue generation materials and special event collateral.

FUNCTIONAL AREA 2 : AWARENESS / BRANDING

Percent Effort : 40%

Job Duties

FUNCTIONAL AREA 3 : COMPLIANCE

Percent Effort : 5%

Job Duties

QUALIFICATIONS

FUNCTIONAL AREA 1 PROMOTIONAL MARKETING

Percent Effort : 40%

Job Duties

FUNCTIONAL AREA 2 : AWARENESS / BRANDING

Percent Effort : 35%

Job Duties

FUNCTIONAL AREA 3 : CREATIVE CONTENT

Percent Effort : 20%

Job Duties

FUNCTIONAL AREA 4 : COMPLIANCE

Percent Effort : 5%

Job Duties

ADDITIONAL QUALIFICATIONS AND SKILLS

PREFERRED QUALIFICATIONS

BENEFITS (rules, policies, eligibility apply)

From our generous benefits package and professional development opportunities, to our retirement programs and our commitment to service excellence, the Island University is an engaging and rewarding place to work.

All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution's verification of credentials and / or other information required by the institution's procedures, including the completion of the criminal history check.

Equal Opportunity / Veterans / Disability Employer.