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Associate Marketing Operations Manager

Associate Marketing Operations Manager

VirtruSpringfield, MA, US
2 days ago
Job type
  • Full-time
Job description

Associate Marketing Operations Manager

While the rest of the security industry obsesses over locking data down to prevent it from being lost or stolen, we're doing something fundamentally different at Virtru. We're setting data free so that you can intentionally share it with others, but without sacrificing security, privacy, or control.

We've created both a suite of powerful data protection applications and an open platform that's sparking an ecosystem of innovation. Through the Trusted Data Format (TDF) open standard, we're not just protecting data; we're creating a new paradigm where security enables sharing rather than preventing it.

Think of us as the Android of data protection : a robust platform with an open core that developers and partners can build upon, coupled with our own best-in-class applications that showcase what's possible when you reimagine security from the ground up.

Backed by Iconiq Capital, Bessemer Venture Partners, Foundry Capital, and Tiger Global, we're helping Fortune 500 companies and government agencies discover that true data security means having the freedom to share, collaborate, and innovate without compromise.

Compensation : $80,000-85,000 / year

Team & Position Details :

We're seeking a tech-savvy Junior Marketing Operations Manager eager to drive growth, implement best practices, and help scale our marketing engine.

As a Junior Marketing Operations Manager, you'll play an integral role in the administration and continual improvement of our marketing technology stack. You'll support campaign execution, streamline processes, and help ensure data-driven decision making. The ideal candidate pairs strong technical aptitude with analytical thinking and enjoys collaborating across teams.

As a Junior Marketing Operations Manager, your responsibilities will include :

Marketing Strategy & Analytics

  • Assist with weekly, monthly, quarterly marketing reporting meetings, analyzing lead quality and funnel performance against targets
  • Build and maintain KPI dashboards (Tableau) to track campaign, pipeline, and funnel performancedelivering actionable analysis and insights to leadership
  • Analyze marketing and sales data to recommend optimizations that improve conversion rates, pipeline quality, and ROI
  • Partner with Sales, Customer Success, and Sales Ops to incorporate feedback and continuously improve lead flow and handoffs
  • Oversee marketing database quality, lead management processes, and implement new data enrichment initiatives
  • Take on independent projects that drive growth and expand Virtru's sales pipeline

Technology Operations & Administration

  • Administer and optimize our marketing automation platform (HubSpot), including campaign setup, form creation, workflow management, data imports, deduplication, and troubleshooting
  • Act as the marketing team's main point of contact for Salesforce, supporting integrations, data flows, and user needs
  • Manage and enhance the marketing technology stack : Marketing Automation & Chatbot (HubSpot), Attribution (Bizible), Lead Routing (LeanData), Reporting (Tableau), Gifting (Sendoso), and other martech tools
  • Drive user adoption of marketing technologies through training, documentation, onboarding, and ongoing support
  • Coordinate with vendors and internal teams for the timely implementation and maintenance of marketing tech systems
  • Skills that will help you thrive in this role :

  • Bachelor's degree in Marketing, Business, or a related field
  • Strong analytical skills with the ability to interpret and act on data
  • Experience with HubSpot and Salesforce required; additional experience with Tableau, LeanData, or Outreach is a plus
  • Proficiency in managing, configuring, and troubleshooting marketing automation and CRM platforms
  • Experience in demand and / or field marketing is a plus
  • Exceptional attention to detail; highly organized and comfortable managing multiple priorities
  • Strong communication skills and an enthusiasm for improving processes and collaborating cross-functionally
  • Self-motivated and eager to learn in a fast-paced environment
  • Virtruvian qualities that will set you up for success :

  • Thinking outside the box to respectfully challenge your teammates and managers in the pursuit of excellence
  • Strong sense of urgency with an action-oriented mindset
  • Able to collaborate and adapt to shifting priorities as business needs evolve
  • Comfortable with asynchronous communication including slack, email, zoom, etc.
  • Perks & Benefits :

    At Virtru, we believe people do their best work when their wellbeing is put first. This is why we make your wellbeing our priority with a thoughtful and holistic program that encompasses Occupational, Mental, Social, Physical, and Environmental Wellness by offering benefits such as

  • A Flexible PTO policy we strongly encourage you to take time off (in addition to 14 holidays) to ensure that you are getting the proper time needed to unplug and recharge.
  • A $1,500 annual Learning & Development Stipend focused on providing you the resources to continually learn and professionally grow.
  • Frequent company-sponsored team celebrations that provide ample opportunities to connect with teammates and be social!
  • Access to an Employee Assistance Program
  • Access to Headspace, a mental health app tailored to your specific needs.
  • A flat 3% contribution to your retirement account
  • A high degree of flexibility Have an appointment, errand, or family emergency to take care of? Hop to it! We give you the time and space to take care of you and your own first.
  • In addition to wellbeing, Virtru places a strong emphasis on diversity, equity, inclusion, and belonging. Our DE&I Council is dedicated to fostering an inclusive workplace and making the psychological safety of each and every one of our teammates a top priority.

    Additional perks include :

  • Competitive compensation
  • Generous parental, medical, and bereavement policies
  • 401K contribution and stock options
  • Full medical, dental, and vision benefits
  • New Hire Swag and IT Welcome boxes
  • Structured semi-annual 360 performance reviews
  • Virtru is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. Virtru is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.

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