Demand Generation Manager

A company is looking for a Demand Generation Manager - Americas Portable Products.

Key Responsibilities

Lead the strategy, planning, and execution of integrated demand generation campaigns across multiple channels

Collaborate with sales, product marketing, and executive stakeholders to align marketing initiatives with revenue goals

Oversee campaign performance, tracking KPIs and optimizing marketing efforts based on insights

Qualifications

Bachelor's degree in Marketing, Business, or related field; Master's degree preferred

10+ years of experience in B2B marketing or demand generation

Demonstrated success in developing and executing regional marketing programs

Deep knowledge of digital marketing channels and marketing automation tools

Experience with CRM and marketing platforms (e.g., Salesforce, Marketo, HubSpot)