Programmatic Strategist

A company is looking for a Programmatic Strategic Lead (Remote Mexico).

Key Responsibilities

Manage day-to-day operations of programmatic campaigns, including strategy development, data integration, planning, optimization, and reporting

Collaborate with cross-functional teams to ensure cohesive campaign execution

Serve as the primary client contact, providing updates and presenting campaign performance and strategic recommendations

Required Qualifications

3+ years of experience in programmatic roles, preferably in B2B or SaaS environments

Hands-on expertise in media buying and campaign optimization using DSPs like TTD and DV360

Proven track record in programmatic media planning and building measurement frameworks

Strong understanding of how programmatic channels integrate with other marketing strategies

Experience managing programmatic budgets exceeding $50k / month