Communications & Activation Manager

The Communications & Activation Manager leads multi-channel field communications and post-purchase customer service resolution to ensure consistent, clear, and timely messaging across all retail locations. This role drives alignment between Central Operations, Field Leadership, and Support teams, ensuring flawless execution, enhanced engagement, and brand integrity. Serving as the bridge between strategy and store execution, this role ensures communication clarity, operational readiness, and customer satisfaction across all retail formats.

Key Responsibilities

Field Communications Management

• Develop and lead field communications to ensure clear, relevant, and timely information delivery across the retail fleet.
• Manage day-to-day communication channels, including email, intranet, Teams, and SharePoint, ensuring accuracy and accessibility.
• Partner cross-functionally with Commercial, Operations, and Field teams to ensure messaging consistency and alignment.
• Oversee newsletter and update distribution cadence, ensuring field awareness and action on key priorities.
• Track communication effectiveness, engagement, and feedback to continuously improve clarity and efficiency.

Customer Service & Issue Resolution

Operational Collaboration & Support

Key Metrics

Field Satisfaction Rate (%) : Feedback from field leaders on clarity and support effectiveness

Job Requirements

Skills & Competencies