Regional Sales Manager - Luxury Portfolio
As a Certified B Corporation, Bonterra Organic Estates (formerly Fetzer Vineyards) is focused on excellence, innovation and longstanding commitments to the environment and responsible business practices. We are proud to offer exciting career opportunities within our California-based winery, Bonterra Organic Estates, and our distribution and commercial operations, Via Concha y Toro USA (VCT-USA).
Cultivate Your Resume and Sales Career With Us
- Part of fifth largest global winery Via Concha y Toro (33.5 million cases)
- #1 South American wine supplier in the U.S.
- Don Melchor Wine Spectator Wine of the Year 2024; 4x Top 10; 10x Top 100
- Bonterra Wine Enthusiast Top 100 Wines of 2024 and Top 100 Best Buys of 2024
- Bonterra Wine Enthusiast American Winery of the Year 2016
- Bonterra Cabernet Sauvignon Estate Collection - Best in Class 2024 San Francisco Wine Competition
- Casillero del Diablo is the official wine sponsor of the Mexico National Football Team
- Trivento is the fastest growing Argentine brand in the U.S.
We are looking for a Regional Manager to grow share of our Luxury Brands Collection (LBC) throughout the Miami / Fort Lauderdale area?Dade, Broward, Palm Beach counties?with the key mission of building enthusiasm for our world class wines. The luxury portfolio unites the extraordinary history and global power of our acclaimed Chilean wines with our visionary and sustainable winegrowing in California, and world-renowned iconic Malbec from Mendoza, Argentina. Featured wines include Chilean icon Don Melchor Cabernet Sauvignon of which Wine Spectator has named the 2021 vintage #1 Wine of the Year on their annual ranking of Top 100 Wines. Additional standouts include Argentina's Trivento Eolo Malbec; Bordeaux style blend Marques de Casa Concha Heritage from Puente Alto region's exceptional terroir; Amelia Chardonnay and Pinot Noir from the Limari Valley; and Bonterra Organic Estates' single vineyard estate collectionThe McNab, The Roost and The Butler?from Mendocino County, California named Wine Enthusiast's 2024 American Wine Region of the Year.
The Regional Manager is held accountable for customer interaction in on / off premise channels, as directed by the Regional Sales Director. Due to portfolio's fine wine focus, heavy emphasis will be placed on gaining share in the on-premise channel. You will work independently and collaboratively with distributor personnel and key members of our sales, marketing, and winemaking teams as well as build direct relationships with customers.
This is a remote role with the ideal candidate located within close proximity to Miami, Florida. This role entails driving within the field to visit accounts, work-with distributor sales personnel as well as attend distributor meetings. Overnight travel will be approximately 10-15%.
Essential Responsibilities :
Distributor Management
Develop annual business plan for all of our distributors within the assigned territoryEstablish volume and distribution plans for all key brands in alignment with national direction (at the key customer level)Outline and secure appropriate "tools" (pricing, marketing, manpower) to achieve plan goalsEnsure alignment and commitment of the distributorReview and evaluate distributor depletions, shipments and inventoriesEnsure monthly and mid-monthly reporting is reviewed / completed for all major distributorsManage distributor pricing across all channels of tradeCustomer-First Approach and Account Management
Ensure necessary face-time planning, programming, execution and follow-up in assigned key accountsRegular and consistent account calls and maintenanceTrack and report on monthly depletions, trends and programming lifts through VIP and internal systemsDevelop professional and tactical relationships with key account gatekeepers and decision makersEmbrace a customer-first mentality and a partnershipHost / lead fine wine events at key customer locations within the assigned territoryRetail Execution and Market Intelligence
Ensure all programming is executed with excellence in the marketplaceProper pricing across all customersIn-store presence is meeting communicated standards at the shelf, on the floor or on a menuDistribution is in-line with understood authorizationsUtilize or develop local programming that will increase sales in each channelDevelop market-specific brand standards and communicate them to wholesalers; ensure standards are enforcedConsistently survey the marketplace to "inspect what you expect" and to keep up-to-date on all emerging trendsInternal Business Management
Ensure that you keep current on all internal and external business responsibilitiesReporting of depletionsPOS orderingAccrual requestsShipment managementMarket presentationsBusiness analysisAnnual planningBudget management and analysisCollaborative practices with the distributor business managersBuilding the Organization
Keep current on "news" and trends in the industryParticipate in trainingFoster a harmonious and productive workplace and assist in conflict resolution procedures if requiredPositively contribute to the achievement of team objectives and goalsAlways act like a leader (internal and external)Attend and participate in corporate meetings and activities as requiredMust Requirements :
Bachelor's Degree Business / Marketing or related field from an accredited college with a minimum five plus years progressive experience, or equivalent education / experience combinationPractical selling experience in food and beverage industryProven success in wine / adult beverage industry sales and key account management experience including on / off premise accounts, including fine wine independent retailersRecent track record selling in the on premise channel?restaurants, bars, private clubs, hotelsExperience with ultra-premium / high end / fine wineimport, domestic and / or, biodynamichighly desirableThorough knowledge and demonstration of wine principles, winegrowing / making process, food and wine pairing and related industry knowledgeStrong verbal and written communicator who can articulate clear images and messages through words, public speaking and presentation skillsExcellent interpersonal skills with the highest level of integrityProficiency in Microsoft Office products including Word, PowerPoint and ExcelValid Driver's License, vehicle and insurance required. Overnight travel is approximately 10% to 15%. Weekend and evening work as required. Travel throughout region requiredPreferred Requirements :
Wine education or certification (WSET or SWE preferred)Bilingual English / Spanish a plus but not requiredPhysical Requirements :
Ability to lift up to 40 lbs. on a frequent basis, carry up to 40 lbs. & push and pull up to 20 lbs. on an occasional basis; ability to sit and work at a desk for long periods of time; requires ability to walk and stand; reach outward and upward, climb, crawl, squat, kneel, and bend; requires hand and finger dexterity for keyboarding and working at computer for extended periods of time. Additional physical requirements required as related to domestic / international travel via air and ground transportation.
Location :
This is a remote role based in South Florida with the ideal candidate located in the Miami area with secondary preference to Fort Lauderdale.
Benefits :
First day Medical, Dental, Vision, Life & Disability, Tax Savings (401k with company match), Health Care and Dependent Care Flexible Spending Account benefits available to eligible employees. In addition, we offer employee-focused health, wellness, training and safety-related programs as well as scholarship opportunities for dependents.
Compensation :
Compensation for this role includes a