Senior Digital Producer Job at Connecticut Rivers Council, Scouting America in B

Position

Senior Digital Producer

Overview

We are seeking a creative and strategic Senior Digital Producer to grow and engage our audience of youth, parents, and volunteers with fresh and relevant digital products and turnkey digital media assets that support Scouting America’s goals and initiatives. This role conceptualizes, produces, and presents media solutions to stakeholders, ensuring that projects effectively advance their objectives. The producer will build strong partnerships to proactively identify and address communications needs throughout the organization. They manage communications projects from concept to completion, applying advanced technical and creative skills to deliver high-quality outcomes. Responsibilities include providing regular project updates, collaborating with management and clients to set clear expectations, and ensuring alignment with business priorities.

This position calls for a creative and results-oriented individual who can develop, implement, and optimize multimedia content that resonates with our diverse audiences. The ideal candidate demonstrates an advanced understanding of business strategy, maintains up-to-date knowledge of industry trends, and brings extensive experience in producing media assets for interactive publications as well as serving as a video production manager. This position reports to the Director, Editorial Operations.

Responsibilities

• Develops full project specifications for digital communications projects. Applies specific skills including, as needed, preproduction; review editorial content for media production assessment; permissions; direct video and photo asset production; production manager for large-scale video shoots; program digital content modules (i.e., eLearning or magazine content) with relevant tools.
• Plays an active role in developing engaging, informative, and visually appealing content for various social media platforms, including Facebook, TikTok, X, Instagram, YouTube, and LinkedIn. Collaborates with the entire Scouting America team to produce high-quality, engaging, brand-consistent materials. Participates in content creation, both on-camera and off, when needed.
• Fosters and nurtures a vibrant online community by actively engaging with followers, responding to inquiries, comments, and messages in a timely and professional manner. Monitor social media channels for relevant conversations, trends, and opportunities to participate in discussions. Mobilizes members, alumni, and fans to grow and build awareness, interest, and engagement with Scouting.
• Acts as a champion for data, audience insights, and platform behavior shifts. Shares key performance indicators (KPIs), best practices, and recap reports with executives and stakeholders to demonstrate channel health, community engagement, and identify opportunities for growth. Continuously analyzes data to optimize and demonstrate ROI to stakeholders.
• Performs other job-related duties as assigned.

Competencies

Education

Bachelor’s Degree in Communications, Journalism, Marketing, or a related field from an accredited college or university.

Qualifications

Benefits

Scouting America is an equal-opportunity employer. Benefits include major medical, prescription coverage, dental, vision, life insurance, short and long-term disability, accidental death, and a Match Savings plan. We also offer a generous PTO policy and Scouting America holiday observances.

Since 1910, Scouting America has encouraged personal growth by teaching youth how to set goals and achieve them with determination. Scouting America promotes a culture where youth, volunteers, and employees feel a sense of belonging—where every person feels respected and valued. We welcome families of all backgrounds to help prepare young people to serve as successful members and leaders of our nation’s diverse communities. Join us and help us mold the future leaders of America!

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