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Communications & Activation Manager
Communications & Activation ManagerMarshall Retail Group • Las Vegas, NV, United States
Communications & Activation Manager

Communications & Activation Manager

Marshall Retail Group • Las Vegas, NV, United States
11 days ago
Job type
  • Full-time
Job description

Job Title

Communications & Activation Manager

Location

Support Center - Las Vegas, NV 89119 US (Primary)

Job Type

Full-time

Category

Operations

Education

Job Description

The Communications & Activation Manager leads multi-channel field communications and post-purchase customer service resolution to ensure consistent, clear, and timely messaging across all retail locations. This role drives alignment between Central Operations, Field Leadership, and Support teams, ensuring flawless execution, enhanced engagement, and brand integrity. Serving as the bridge between strategy and store execution, this role ensures communication clarity, operational readiness, and customer satisfaction across all retail formats.

Pay : $68,000- 81,000 annually

Location : This role requires being based within 30 miles of Las Vegas or ability to self-relocate by January 31, 2026.

Key Responsibilities

Field Communications Management

  • Develop and lead field communications to ensure clear, relevant, and timely information delivery across the retail fleet.
  • Manage day-to-day communication channels, including email, intranet, Teams, and SharePoint, ensuring accuracy and accessibility.
  • Partner cross-functionally with Commercial, Operations, and Field teams to ensure messaging consistency and alignment.
  • Oversee newsletter and update distribution cadence, ensuring field awareness and action on key priorities.
  • Track communication effectiveness, engagement, and feedback to continuously improve clarity and efficiency.

Customer Service & Issue Resolution

  • Oversee the post-purchase resolution process, ensuring fast and effective customer service and issue management.
  • Manage ServiceNow or equivalent ticketing workflows, escalating high-priority issues and tracking resolution timelines.
  • Partner with Field Leaders, IT, and Facilities to ensure seamless issue handling and cross-functional accountability.
  • Identify recurring customer concerns and partner with stakeholders to address root causes.
  • Support continuous improvement efforts by monitoring trends and providing actionable insights.
  • Operational Collaboration & Support

  • Build and maintain strong relationships across departments to ensure communication and issue resolution are fully integrated.
  • Support training and knowledge-sharing initiatives that improve field understanding and execution of new programs or policies.
  • Drive accountability and responsiveness across teams through clear updates, feedback loops, and process optimization.
  • Key Metrics

  • Communication Timeliness & Accuracy (%) : Delivery of accurate communications within required timeframes.
  • Message Engagement (%) : Field open and action rates on communications.
  • Service Resolution Time (Hours / Days) : Average time to resolve field inquiries or customer service issues.
  • First Contact Resolution (%) : Percentage of issues resolved without escalation.
  • Field Satisfaction Rate (%) : Feedback from field leaders on clarity and support effectiveness

    Job Requirements

  • Bachelor's degree in Communications, Business, or related field.
  • 5+ years of progressive experience in communications, operations, or customer service support.
  • Proven success managing internal communications for a multi-site or field-based organization.
  • Strong writing, editing, and visual communication skills.
  • Excellent project management, prioritization, and organizational skills.
  • Experience with communication tools such as SharePoint, Teams, or intranet platforms.
  • Skills & Competencies

  • Field communications and messaging expertise.
  • Multi-channel coordination and content management.
  • Customer resolution and stakeholder engagement.
  • Strong analytical and reporting capability.
  • About Us

    WHSmith is a leading global travel retailer with over 1,700 stores across 30 countries worldwide. WHSmith North America, incorporating Marshall Retail Group (MRG) and InMotion, represents over half of the Company's international store estate, with a collection of attractive, successful specialty retail stores located in airports and resorts across North America.

    EEO / ADA / DFWP

    WHSmith North America is an equal opportunity employer and considers all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other protected characteristic under applicable law. All questions above are job-related and designed to assess qualifications and experience relevant to the position. Responses will not be used to discriminate or determine eligibility on any basis unrelated to bona fide job requirements.

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