Regional Sales Director - Vet Channels (Appalachian)

Regional Sales Director - Vet Channels (Appalachian)

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Company Description

Trupanion is a leader in medical insurance for cats and dogs, on a mission to help loving, responsible pet owners budget and care for their pets. We’re transforming the pet healthcare experience by working closely with veterinary practices to deliver value, transparency, and peace of mind. At Trupanion, we’re more than insurance—we’re a mission‑driven tech company focused on helping pets live longer, healthier lives. We foster a collaborative, inclusive, and nimble environment where team members are empowered to think creatively, grow professionally, and make an impact.

Job Description

Location

Appalachian Region near major airport (e.g., BWI, IAD, DCA, PHL, CLT).

Travel Requirement

70% (~15 days / month).

The Opportunity

We’re seeking a strategic and results‑driven sales leader to join us as Regional Sales Director – Vet Channel (Appalachian). In this key role, you’ll lead the performance and growth of business‑to‑business partnerships across a multi‑territory region, focusing on increasing veterinary hospital engagement, same‑store sales, and high‑quality lead generation. Reporting to the VP of Veterinary Growth, you’ll collaborate closely with Territory Partners (independent business consultants) and cross‑functional teams to exceed ambitious growth targets in a rapidly scaling and ever‑evolving market. This is a high‑impact role ideal for a leader who thrives in a fast‑paced, field‑based environment and is energized by coaching, influencing without authority, and building lasting business relationships.

What You’ll Do

• Lead the execution of field strategy to drive revenue and partnership expansion within the assigned region.
• Partner with Territory Partners to coach, support, and influence hospital staff and leadership to drive enrollment performance.
• Build and maintain strong relationships across veterinary hospitals and internal teams.
• Conduct frequent in‑field visits (60–70% travel) to develop, coach, and evaluate regional opportunities.
• Monitor performance data to identify trends, adjust strategies, and optimize sales effectiveness.
• Lead strategic planning for territory goals and partnerships to maximize regional performance.
• Track success through key metrics including hospital engagement, same‑store sales, partner experience, and claims efficiency.
• Collaborate with marketing, operations, and training teams to launch effective campaigns and tools.
• Serve as the primary point of contact for Territory Partners, ensuring clear communication, timely information sharing, and actionable feedback.

Who You Are

What You Bring

5+ years of experience building B2B partnerships (veterinary industry preferred).

Preferred Qualifications

Compensation

Benefits and Perks

For more information about Trupanion, visit https : / / trupanion.com / about

Learn more about how Trupanion has revolutionized our industry and the reimbursement model : https : / / www.youtube.com / watch?v=vdWZ4KHiPTQ

Trupanion is an equal‑opportunity employer and embraces diversity. We are committed to building a team that represents a variety of backgrounds, abilities, perspectives, and skills. We will ensure that individuals are provided reasonable accommodation to participate in the job application or interview process, perform essential job functions, and receive other benefits and privileges of employment. Please contact us to request accommodations.

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