Trend Capital is hiring : Media Buyer for Google & YouTube in Vancouver

ABOUT THIS JOB

We are seeking a Google and YouTube Media Buyer with direct response marketing experience to join our team. The ideal candidate will be responsible for creating, managing, and optimizing ad campaigns on Google and YouTube to generate conversions and / or sales.

RESPONSIBILITIES

• Develop and execute Google and YouTube advertising strategies.
• Collaborate with creative teams to produce high-performing ad creatives, including video content, captions, and calls-to-action
• Allocate and manage media budgets effectively, ensuring optimal ROI and performance metrics.
• Track and analyze campaign performance, adjusting strategies to improve key metrics such as CTR, CPC, CPM, and CPA.
• Conduct A / B testing on creative assets, audience segments, and ad formats to identify the most effective approaches.
• Prepare and present detailed reports on campaign performance, insights, and recommendations to internal stakeholders.
• Stay up-to-date with Google and YouTube trends, algorithm changes, and new ad formats to keep campaigns fresh and effective

REQUIRED KNOWLEDGE & SKILLS

Our company offers great benefits : full healthcare package (medical, dental, vision, life), 401k with a company match, flexible schedule, catered lunch, coffee, tea and snacks, paid parking, competitive pay, and much more! Anyone who joins our team will have great potential for career and personal growth.

For more information about our company please visit trendcapital.com.

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