Analyst / Staff Level Professional

Onsite 5x / week in CUL

Potential to extend or go FTE

Performance Media Associate, SPE Performance Media Group

Info on the Team Structure : Sony Pictures has been successful in evolving its approach to media and marketing, building a best-in-class data foundation and launching an in-house Digital Media Buying team. Over the last 2 years, this team has been entrepreneurial at its core : laying the foundation of new internal marketing functions while growing and evolving to support the needs across Sony's Theatrical business. As our landscape has changed, so have the needs of the business, which has led to the expansion of the performance media function. Today this group activating campaigns for many groups under the Sony umbrella, including Home Entertainment, Television, and Distribution. The incoming members are expected to have start-up mentality (ambitious, hands-on, etc.) - and a desire to build the future digital-first workforce of Sony Pictures.

JD :

The Performance Media Associate will be responsible for the day-to-day setup and management of performance campaigns, including setup, managing budget, pacing, creative trafficking, and reporting with actionable analytics. To succeed in this role, the Associate must be ambitious, self-motivated, and detail-oriented, with a strong curiosity for performance media. They should thrive in ambiguity, applying structure proactively, and be comfortable managing across audience platforms. While cross-platform experience is ideal, Associates may specialize in a particular area (e.g., Social or Programmatic) based on team needs.

Job Duties :

Campaign Setup and QA : Execute platform builds and QA under Manager supervision, ensuring best practices are followed. Coordinate with performance pod members and agency partners to ensure assets and documentation are ready for launch.

Campaign Management and Optimizations : Perform daily optimizations across platforms, monitor campaign pacing, and provide performance updates. Communicate in-console issues to Manager(s).

Reporting : Support daily tracker maintenance, create weekly campaign snapshots, and contribute to post-campaign wrap reports.

Training and Development : Participate in training sessions, knowledge shares, and hands-on learning across performance platforms (Social, Programmatic, Search).

Requirements :

• Bachelor's degree
• 1-2 years of experience

Experience working in digital media platforms

Programmatic : DV360, Trade Desk, Amazon DSP, Walmart DSP

Social : Meta (FB / IG), Snapchat, TikTok, Pinterest, X

Search : Google Search, Amazon Ads Marketplace

Proficiency in Excel (PivotTables, Graphs, Data Tables) with an analytical thought process

Strong communication skills and attention to detail

Ideal Attributes :

Ambitious, proactive, detail-oriented

Thrives in a fast-paced environment and can work under pressure and with quick deadlines