Senior Marketing Manager

A company is looking for a Senior Marketing Manager who is a strategist, executor, and Web3 native.

Key Responsibilities

Develop and execute integrated marketing strategies across acquisition, retention, and brand initiatives

Set and track marketing KPIs, leveraging data analytics to optimize performance and budget allocation

Drive community engagement and collaborate with cross-functional teams on go-to-market plans and campaigns

Required Qualifications

5-8 years of marketing experience, with at least 3 years in a crypto, DeFi, or Web3 company

Proven track record of scaling multi-channel campaigns with measurable growth impact

Deep familiarity with the crypto ecosystem and on-chain analytics tools

Ability to thrive in a fast-paced, remote-first environment with high autonomy

Experience in marketing analytics and attribution modeling for mobile apps