Vice President, Marketing

Vice President, Marketing

About the Company

Influential provider of personalized medicine & healthcare services

Industry

Hospital & Health Care

Type

Privately Held

About the Role

The Company is in search of a visionary Head of Marketing (VP) to spearhead the strategy and execution of a diverse ecosystem that includes clinical offerings, digital consumer products, and educational content. The successful candidate will be responsible for translating excellence into accessibility, owning audience strategy, and leading integrated campaigns while maintaining the brand's integrity. This role demands a leader who can assemble and manage a high-performing team, and who is adept at audience intelligence, segmentation, and direct-to-consumer campaign strategy. The Head of Marketing will also be tasked with brand voice and market adaptation, premium brand stewardship at scale, and strategic growth without gimmicks. Applicants for the Head of Marketing (VP) role at the company should possess a unique blend of creative instinct and strategic depth. The position requires deep fluency across the modern marketing stack, including CRM tools, performance and paid media platforms, web and SEO / SEM strategy, and analytics tools. Experience in health, wellness, or consumer lifestyle brands is essential, as is a proven track record of balancing aggressive growth objectives with brand protection. The ideal candidate will be comfortable in a fast-paced, data-driven environment, and will be adept at both big-picture strategy and day-to-day execution. Familiarity with AI tools in marketing and a commitment to using them responsibly to drive innovation is also a key qualification.

Travel Percent

Less than 10%

Functions

• Marketing