The North Face : Senior Coordinator, Mobile Application

The North Face : Senior Coordinator, Mobile Application at The North Face summary :

As Senior Coordinator, Mobile Application at The North Face, you will manage and enhance the mobile app experience by collaborating with cross-functional teams and supporting app releases on iOS and Android. The role involves coordinating mobile content updates, optimizing app navigation, supporting marketing attribution tools, and ensuring accurate store locator data. You will leverage project management and digital analytics tools to improve app performance and maintain alignment with lifecycle marketing and UX / UI teams.

At The North Face we dare to lead the world forward through Exploration. We were born to Explore, Disrupt and to Lead. We were born to Love Wild Places and to Spark Curiosity. We believe that exploration is a mindset - both on the mountain and off the mountain - and it infuses everything we do. As a community of explorers, we stay curious about new ideas, places, and people.

So, before we get to the job details, take a minute to learn a little more about us - our values and our culture. If you can see yourself working side-by-side with a team of adventure-loving people, The North Face just may be the place for you.

To learn more about our values and our culture, visit The North Face Careers or

The North Face : Senior Coordinator, Mobile Application

As a member of the Digital Operations team, the Senior Coordinator, Mobile Application will be responsible for continuing, enhancing and curating the technical roadmap while working with cross-functional and cross-brand teams to ensure the customer is thought of during each phase of execution. Secondarily, linking execution with our MMP, Kochava, to support providing seamless navigation experience within the app for customers coming in organically, and through owned channels and paid media marketing. You will partner with the Lifecycle Marketing and SEO teams to enable attribution for downloads using our MMP. The Senior Mobile App Coordinator will support with testing in the iOS and Android platforms prior to app releases and will be responsible for management of store lists for Full Price and Outlet stores and updates to the app store locator within CoreMedia. This role reports to the Director, eCommerce Operations, and is a hybrid role, working 3 days / week out of our Denver, Colorado HQ.

Let's break down that day-in-the-life :

• Put the consumer at the heart of everything you do.
• Have a mobile first and focused mindset, always looking at how to improve the mobile experience.
• Facilitate app links & navigation through the Mobile Content Coordinator, in accordance with the mobile content calendar and business needs.
• Partner with the site content & marketing teams to align as needed.
• Collaborate with digital merchandisers, loyalty, content, ops both cross-channel and cross-brands
• Align with Centralized DT teams on backend release train schedules and updates.
• Consult with centralized UI / UX team on a regular basis to ensure open communication of expectations and deliverables.
• Participate in app UAT testing to ensure accuracy and efficient execution of app content updates + biweekly releases.
• Work with the retail team to keep store finders up to date for new store openings.
• Own ASO, ASO updates and app releases.
• Coordinate with Lifestyle Marketing to support SMS or Push platform updates.
• Optimizing app financial performance through consistent data analysis

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you'll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 2+ years of experience, ideally within a Native Application environment as a content coordinator, QA coordinator, or related digital position.

The foundation skills you will need in this position are :

Now WE have a question for YOU.

Are you in?

Hiring Range :

$95,040.00 USD - $118,800.00 USD annually

Incentive Potential : This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation : You can review a general overview of each benefit program offered, including this year's medical plan rates on and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

P lease note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual's race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.

Keywords :

mobile application coordination, app store optimization, iOS testing, Android testing, digital content management, project management, mobile marketing attribution, user acceptance testing, ecommerce operations, cross-functional collaboration