Integrated Communications Manager

Description

At Macmillan Learning, we're committed to driving innovation that transforms education. We seek team members who thrive on pushing boundaries, envisioning future possibilities, and building solutions that make a lasting impact. Whether you're a Pioneer shaping bold new ideas, a Builder turning possibilities into reality, or a Stabilizer optimizing for success, you'll play a vital role in advancing our mission. If you're excited by the prospect of testing new technologies, implementing transformative strategies, and thriving in a fast-paced, innovative environment, we'd love to hear from you!

Macmillan Learning is reimagining how we communicate, from long reads to dynamic, visual stories that connect authentically and inform clearly. The Integrated Communications Manager will bring that transformation to life, overseeing how messages move through our ecosystem: from internal channels like company intranet and town halls to external spaces like LinkedIn, YouTube, and Instagram.

This role bridges creativity, production, and strategy. You'll create engaging, visually led content and ensure it reaches the right audiences in the right way. You'll manage key communications channels, experiment with new formats, and help make our company one of the most forward-thinking communicators in education. If you think in stories and systems, can see a campaign in a headline, and want to shape how a brand speaks, this role is for you. This role does not manage others.

We know that talented candidates sometimes hesitate to apply when they don't meet every single qualification listed. We encourage you to apply if you're excited about this role and believe you can contribute meaningfully to our team, even if your background doesn't align perfectly with every requirement. We're looking for people who are passionate about our mission and can bring valuable perspectives to our work. Different experiences, skills, and approaches all have the potential to strengthen what we do. If this opportunity interests you, we'd love to hear how your unique background and abilities could contribute to our team's success. We're committed to building a workplace where everyone can do their best work and where diverse viewpoints are valued. We encourage all qualified candidates to apply - we're excited to learn about the different ways you might add value to our organization.

Major responsibilities include, but are not limited to:

Multimedia Strategy & Production

• Create visual-first storytelling: Develop multimedia content that captures Macmillan Learning's culture, purpose, and people, from quick-turn social reels to short-form explainers and documentary-style employee stories.
• Elevate message delivery: Create authentic communications that reach employees where they are
• Prototype new formats: Pilot emerging communication styles like interactive video, AI avatars, and short-form "micro-messaging" for complex topics.
• Enhance multimedia quality and scale: Use AI tools to improve speed, polish, and accessibility while maintaining a consistent brand voice.
• Support podcast innovation: Help us evolve The What & Who of EDU, improving production quality, experimenting with cross-channel promotion, and testing new segment styles.

Channel & Ecosystem Management

• Manage internal and external communications channels: Oversee the content calendar and flow for MLHQ (intranet), LinkedIn, YouTube, Instagram, and internal newsletters.
• Maintain consistency and relevance: Ensure that each platform tells a coherent story, what shows up on LinkedIn aligns with what employees see internally.
• Build repeatable content systems: Develop templates for executive updates, culture moments, podcast promotion, and thought leadership, ensuring efficient and consistent production.
• Own internal publishing rhythm: Curate homepage features, coordinate with partners on priority stories, and maintain a predictable cadence for employee content.

Strategic Communications & Content Support

• Track performance and iterate: Track engagement across channels, create dashboards that visualize impact, and use insights to refine storytelling formats and posting cadences.
• Support external thought leadership: Collaborate on blogs, bylines, and multimedia content highlighting our innovation, authors, and research.
• Audit and refresh content: Identify outdated or underperforming materials and lead updates to maintain accuracy and engagement.
• Promote Macmillan Learning's voice: Develop creative submissions for awards, panels, and speaking opportunities.

Partnership & Collaboration

• Partner with key stakeholders and teams across the company, including people and culture, product/editorial teams, and marketing to drive collaborative content creation, sharing, and implementation.
• Collaborate with VP, Comms and other company leaders to determine alignment of priorities within the job role to higher company goals and initiatives across the organization.
• Collaborate closely with the Senior Director of Communications on creating, delivering, and measuring content strategy.

Required Qualifications:

• Bachelor's Degree.
• Five years of professional communications experience.
• Proven success managing content ecosystems, from internal communications platforms to external social media, with an understanding of how each channel drives engagement and perception.
• Experience applying strong editorial judgment and ability to tailor content for executive, employee, and external audiences.
• Experience and comfort with interpreting metrics, visualizing insights, and iterating content strategies based on performance data.
• Demonstrated ability to work independently and cross-functionally.
• Proven fluency in visual storytelling, thinking about framing, pacing, and other areas that make content compelling.
• Experience demonstrating strong analytical and creative problem-solving skills.
• History of curiosity and self-motivated learning about emerging platforms and formats (interactive video, internal TikTok-style updates, generative visuals).
• Experience applying attention to detail.

Preferred Qualifications:

• Experience in education or tech industries.
• Experience in a corporate environment.
• Demonstrated comfort experimenting with emerging formats and technologies, such as AI-generated content, interactive storytelling, or short-form video on new platforms.
• Experience designing communication systems from the ground up, including scalable templates, distribution cadences, and experimentation frameworks.
• Experience working in corporate environment for an education or tech company.

Salary Range: $70,000 - $80,000 / year.

Exemption Status: Exempt

Physical Requirements:

Requires periods of close concentration; must be able to multi-task; must be able to travel occasionally; work overtime - more than 40 hours a week - regularly, as needed

The position is eligible for remote employment, excluding the following locations: Alaska, Arkansas, Hawaii, Mississippi, Nevada, South Dakota, West Virginia, Wyoming.

Benefits

Regular full-time and qualifying part-time employees and their dependents are eligible for Macmillan benefits, effective on the employee's date of hire. Macmillan also offers health benefits coverage to qualifying same-sex and opposite-sex domestic partners (may require additional documentation) of active employees.

• Competitive pay and bonus plan
• Generous Health Benefits (Medical, Dental, Vision)
• Contributions to your 401k retirement account through Fidelity
• Generous paid time off, sick time, floating holidays, and paid holidays (Spring Reset Day , Juneteenth, Indigenous People's Day, Election Day, and more!)
• Employee Assistance Program, Education Assistance Program
• 100% employer-paid life and AD&D insurance
• And much more!

Macmillan Learning is a privately-held, family owned company that improves lives through learning. By linking research to learning practice, we develop pioneering products and learning materials for students that are highly effective and drive improved outcomes. Our engaging content is developed in partnership with the world's best researchers, educators, administrators, and developers. To learn more, please visit macmillanlearning.com or see us on Facebook, Twitter, LinkedIn or join our Macmillan Community. Macmillan Learning is a division of the Holtzbrinck Publishing Group, a family-owned global media company headquartered in Stuttgart, Germany.

At Macmillan Learning, we believe diverse perspectives and backgrounds enrich our mission to improve lives through learning. We actively seek candidates who reflect a wide range of identities, experiences, and communities. We are an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, ethnicity, national origin, sex, sexual orientation, gender, gender identity or expression, disability status, physical ability, neurodiversity, genetic information, protected veteran status, family and economic status and background, geographical status and background, or any other characteristic protected by federal, state, or local law. You can read more about our Diversity, Equity, & Inclusion initiatives here.

The successful candidate for this position will be an employee of Bedford, Freeman & Worth Publishing Group, LLC d/b/a Macmillan Learning. Bedford Freeman & Worth Publishing Group, LLC has developed an equal opportunity compliance program in compliance with the NY Department of Education's guidance. Portions of the equal opportunity compliance program are available for review by applicants and employees by contacting Human Resources at Macmillan Learning.

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Equal Opportunity Employer
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