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US - Account Based Mktg Mgr II - US4
US - Account Based Mktg Mgr II - US4Manpower • Spring, TX, US
US - Account Based Mktg Mgr II - US4

US - Account Based Mktg Mgr II - US4

Manpower • Spring, TX, US
2 days ago
Job type
  • Full-time
Job description

Federal ABM Manager Campaigns, Content, Media & Personalization

Our client, a leader in technology and marketing solutions, is seeking a Federal ABM Manager Campaigns, Content, Media & Personalization to join their team. As a Federal ABM Manager, you will be part of the North America Marketing Department, supporting the Public Sector Marketing Team. The ideal candidate will have strong strategic thinking, collaboration, and analytical skills, which will align successfully in the organization.

Job Title : Federal ABM Manager Campaigns, Content, Media & Personalization Location : Spring, TX (Hybrid part office, part remote) Pay Range : $36.98 $48.41 per hour

What's the Job?

  • Develop and execute account-based marketing (ABM) campaigns targeting U.S. federal agencies.
  • Lead integrated programs across channels, including email, events, paid media, and digital platforms.
  • Partner with content and sales teams to design assets that align with federal missions and procurement cycles.
  • Manage personalization strategies and optimize digital journeys to drive engagement.
  • Collaborate cross-functionally with sales, field marketing, and operations to ensure alignment and measurable impact.

What's Needed?

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of B2B marketing experience; federal or public sector experience strongly preferred.
  • Proven expertise in ABM strategy and tools such as Salesforce, Marketo, Folloze, or Demandbase.
  • Strong understanding of federal buying cycles and mission-driven priorities.
  • Excellent communication and project management skills with an analytical mindset.
  • What's in it for me?

  • Medical insurance
  • Dental insurance
  • Disability insurance
  • Life insurance
  • Weekly payment
  • If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!

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    Account Mgr • Spring, TX, US