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Marketing Campaign Manager (Austin, Texas)

Marketing Campaign Manager (Austin, Texas)

Torch DentalAustin, TX, US
30+ days ago
Job type
  • Full-time
Job description

Sr. Demand Generation Specialist

Austin, Texas

Marketing / Full Time / Hybrid

Torch Dental is a rapidly growing start-up whose mission is to improve the lives of healthcare providers by simplifying supply ordering, providing transparent pricing, and modernizing a previously outdated ordering process. Torch is targeting the $100+ billion office-based healthcare supply industry, starting with dental practices. Our innovative e-commerce software platform streamlines healthcare professionals' procurement process and secures the best prices for products. We are a close-knit team that enjoys working together every day to solve real-world problems. We obsess over customer satisfaction, promote a strong bias for action, encourage team members to engage in impactful work, and foster a one team culture. Our goal is to create better solutions to help healthcare professionals succeed, and we are looking for people like you to help bring this vision to life.

Torch Dental is hiring a Sr. Demand Generation Specialist to help design and execute data-driven campaigns that engage, retain, and grow our customer base. You will be responsible for helping develop campaign marketing strategies across key channels such as email, in-app messaging, tradeshows, mailers and more. The ideal candidate has an understanding of customer journeys, digital marketing, campaign marketing, and personalization to drive meaningful customer experiences and business growth.

Location : Austin, Texas (in office Monday - Thursday, flexibility on Friday)

Hours : Monday - Friday 8 : 00 AM - 5 : 00 PM CST

We recognize that team members may need flexibility around office hours for situations such as drop off and pick of children and unexpected emergencies. Employees are expected to work with managers to align schedules for team coverage.

Key Responsibilities :

  • Execute multi-channel campaigns - Support the planning and execution of marketing initiatives across email, social media, paid ads, and events
  • Content creation & messaging - Assist in developing compelling marketing materials, including blogs, emails, landing pages, and social posts
  • Campaign performance analysis - Track, measure, and report on campaign success, leveraging data to optimize future efforts
  • Event & tradeshow support - Help coordinate logistics, marketing collateral, and pre / post-event engagement strategies
  • Partnership marketing - Support marketing efforts for industry partnerships, ensuring alignment and execution of co-branded initiatives
  • CRM & marketing automation - Work within HubSpot (or similar tools) to segment audiences, schedule campaigns, and improve lead nurturing
  • Competitive & market research - Stay on top of industry trends, competitor activity, and new marketing opportunities

Who You Are :

  • Process oriented with a passion for campaign marketing and execution
  • Strong project management and organizational skills
  • Hands-on collaborator that works well in teams and cross-functionally
  • An avid learner who is as excited about tests and experiments as much as wins and results
  • A strong interest in understanding the customer and delivering a highly engaging and tailored experience
  • Strong attention to detail, time management skills and ability to prioritize effectively
  • Interest in start-ups, technology, and / or healthcare
  • Required :

  • A bachelor's degree and strong marketing background
  • 3 to 6 years of total professional experience
  • 2+ years of campaign marketing experience
  • Experience and interest in marketing to small businesses
  • Benefits :

  • Compensation : $80,000 - $90,000 (Eligible for equity options grants)
  • 401k benefits with Empower
  • Unlimited paid time off (PTO)
  • Maternity and Paternity leave
  • Medical and dental coverage with Aetna
  • Work from home stipend
  • Commuter benefits for hybrid employees
  • Fully stocked fridge and pantry for hybrid employees
  • We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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    Marketing Campaign Manager • Austin, TX, US

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