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Director of Business Development and Marketing
Director of Business Development and MarketingCornerstone General Contractors • Anchorage, AK, United States
Director of Business Development and Marketing

Director of Business Development and Marketing

Cornerstone General Contractors • Anchorage, AK, United States
20 days ago
Job type
  • Full-time
Job description

Since 1993, Cornerstone General Contractors, Inc., has fostered a flexible approach to commercial construction based on cooperation, innovation, and accountability. A 100% Alaskan owned, managed, and staffed company, our team includes experienced personnel with the education, training, experience, relationships, and resource capacity to manage multiple projects of all sizes across the state. Presently, Cornerstone is seeking qualified applicants for the position of Director of Business Development and Marketing Manager.

JOB OVERVIEW

The Director of Business Development and Marketing will lead all new business development, manage current business relationships, and manage the marketing program. Activities include attracting new clients, converting proposals into projects, retaining current clients, and effectively marketing Cornerstone as the leading general contractor in Alaska. The Director of Business Development and Marketing provides clients with quality customer service, has a strong understanding of all the aspects regarding the proposal, marketing, construction, and creatively solves problems and will serve as a member of the Senior Leadership Team.

ESSENTIAL DUTIES AND RESPONSIBILITIES

MARKETING

  • Provide strategic oversight of marketing budget, digital platforms, and media presence, ensuring alignment with long-term business objectives, brand positioning, and stakeholder engagement across Alaska.
  • Lead market intelligence efforts by analyzing Alaska’s construction landscape and translating insights into a forward-looking marketing strategy that reinforces organizational mission, vision, and growth objectives.
  • Set and direct enterprise-wide marketing policies and initiatives to strengthen Cornerstone’s brand, enhance visibility of services, and elevate the company’s reputation through promotion of past, current, and future projects.
  • Develop and govern integrated Marketing, Communications, and Public Relations strategies, conducting annual and quarterly performance reviews to identify emerging opportunities, competitive threats, and areas for innovation within the construction sector.
  • Oversee strategic planning and execution of all major corporate events—including stakeholder summits, investor engagements, proposal presentations, and company-wide celebrations—ensuring events reinforce brand reputation and stakeholder trust.
  • Establish and manage strategic vendor partnerships for branded merchandise and promotional assets, directing the evaluation, design, and procurement of industry-leading materials that maintain Cornerstone’s market leadership and strengthen its corporate identity

BUSINESS DEVELOPMENT

  • Provide strategic leadership of client and stakeholder engagement initiatives, setting the vision for outreach strategies, measuring satisfaction trends, and anticipating future client needs to position Cornerstone as the partner of choice in Alaska’s commercial construction sector.
  • Oversee the development and execution of comprehensive RFQ / RFP strategies, ensuring responses reflect Cornerstone’s value proposition, competitive differentiators, and long-term growth priorities across statewide markets.
  • Guide executive-level participation in client and proposal meetings, leveraging insights from site visits and stakeholder interactions to shape winning strategies and maintain alignment between client expectations and organizational capabilities.
  • Establish and manage systems for pipeline development, ensuring proactive identification, cultivation, and prioritization of high-value leads; provide executive leadership with strategic updates on emerging opportunities, engagement outcomes, and proposal activity.
  • Direct the proposal lifecycle at a strategic level, building scalable processes for review, quality control, and brand consistency; ensure proposals demonstrate Cornerstone’s market leadership while delegating tactical execution to team members and overseeing final executive approval.
  • QUALIFICATIONS

    Required

  • Bachelor’s degree in Marketing, Business Administration, Graphic Design or related field; will accept relative experience in lieu of formal education
  • 3-5 years of marketing, branding, and / or advertising experience
  • 3-5 years of proven B2B lead generation and business development experience
  • 3-5 years experience utilizing social media to brand and market (LinkedIn, Facebook, Instagram, etc.)
  • 3-5 years experience with marketing tools (HubSpot, google docs, WordPress, Yoast, etc.)
  • Strong written and verbal communication skills
  • Microsoft office proficiency (MS Excel, MS Word, MS Outlook, MS Teams)
  • Preferred

  • Master’s degree in Marketing, Business Administration, Graphic Design or related field; will accept relative experience in lieu of formal education
  • 5+ years of marketing, branding, and / or advertising experience
  • 5+ years of proven business development experience
  • 5+ years experience utilizing social media to brand and market (LinkedIn, Facebook, Instagram, etc.)
  • 5+ years experience with marketing tools (HubSpot, google docs, WordPress, Yoast, etc.)
  • 3+ years marketing and business development experience in construction industry
  • PHYSICAL DEMANDS

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

    While performing the duties of this job, the employee is frequently required to stand, walk, sit, and talk or hear. The employee is required to use hands to handle or feel; reach with hands and arms; and stoop, kneel, crouch. The employee must lift and / or move up to 25 pounds. Specific vision abilities required by this job include close vision and distance vision. Additionally, the ideal candidate will have sufficient mobility to climb ladders, access tight spaces, and will be required to visit construction sites.

    WORK ENVIRONMENT

    Office and field, including travel statewide.

    SUMMARY OF BENEFITS

    Cornerstone offers a competitive salary and bonus program (up to 15% of base salary), full medical, vision, and dental coverage for employees and their families, a 401(k) with 2–5% match, generous PTO, and paid holidays including a full break from Christmas through New Year’s. These benefits reflect our commitment to supporting employees’ success, well-being, and work-life balance, making Cornerstone a top choice for a rewarding career.

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