Digital Marketing Specialist

Overview

We're seeking an energetic, creative, and self-motivated Marketing Specialist to join our growing marketing team. In this role, you'll support the development and execution of marketing initiatives across a variety of channels — including content creation, social media, events, and digital campaigns.

As a key member of the marketing department, you'll collaborate closely with team members to implement marketing strategies, manage day-to-day operations, and ensure consistent brand messaging. This position offers an excellent opportunity to expand your marketing expertise, sharpen your creative skills, and play a meaningful role in building our brand presence.

Responsibilities

Content & Campaign Management

• Plan, maintain, and update the annual marketing content calendar.
• Create, write, and publish engaging content across social media platforms to increase brand awareness, engagement, and web traffic.
• Draft and edit blog posts, email campaigns, and surveys.
• Collaborate with designers to develop marketing materials; create in-house graphics and collateral such as flyers and in-store signage when needed.

Events & Trade Shows

Brand Management

Performance & Analytics

Market & Industry Awareness

Administrative & Team Support

Qualifications