Product Marketing Manager (Production Board Test, North Reading, MA)

Product Marketing Manager (Production Board Test, North Reading, MA)

Teradyne is seeking a strategic and results-driven Product Marketing Manager to lead our Production Board Test Marketing efforts. This role is pivotal in driving market success across key verticals including Datacenter, Automotive, EMS, and CM / ODM. The successful candidate will lead marketing operations and go-to-market strategies, collaborate cross-functionally, and deliver measurable impact aligned to the Product Test Group's growth objectives.

The Product Marketing Manager will be responsible for shaping and executing marketing strategies that directly influence profitable revenue growth, customer acquisition and engagement, and overall market penetration. This includes positioning Teradyne's TestStation solutions to meet rapidly evolving industry needs, identifying competitive differentiators, and enabling sales teams with compelling value propositions. This role also requires close collaboration with Sales, Product Development, and Customer Support teams. The candidate will serve as the voice of the market, translating customer insights into product requirements and actionable marketing plans, while ensuring alignment across departments to deliver cohesive messaging and flawless execution.

Key responsibilities include :

• Strategic Vision & Roadmap : Define and execute the long-term vision for our flagship TestStation production line, including identification of organic and inorganic initiatives, to meet the long-term growth objectives of the Product Test Group
• Value Proposition Development : Collaborate with Sales and Product Development to create dynamic and compelling value propositions, tailored to diverse markets including High Performance Computing / AI, Automotive, and EMS / CM / ODM audiences while ensuring consistency and clarity across all communications.
• Marketing & Messaging : Conduct market research and competitive analyses to inform strategic decisions. Support sales enablement through creation of marketing collateral and impactful training programs. Represent Production Board Test at industry events and customer engagements.
• Functional Collaboration : Work closely with Product Development, Sales, and Operations to drive strategic initiatives that maximize market share and enhance profit margins.
• Product Management : Maintain price books, oversee configuration management, coordinate product releases, and product lifecycle management.

Essential functions include :

We seek individuals who share our passion and determination. Our commitment to customer success drives us to go the extra mile. If you're ready to join us in this mission, take a closer look at the minimum criteria for the position.

Required Qualifications, Experience, Skills & Education :

This role requires an extensive amount of integration and visibility across all functions of the business and at all levels.

Compensation : The base salary range for this role is $251,500-$402,400. This range is a good faith estimate, and the amount of base salary will correspond with experience and skill set. This range can also fluctuate depending on demand and location.

Incentive Plan : This job is eligible for discretionary bonus(es) based on financial performance.

This position is not eligible for visa sponsorship. This position is not eligible for international relocation.

Teradyne offers a variety of robust health and well-being benefit programs, including medical, dental, vision, Flexible Spending Accounts, retirement savings plans, life and disability insurance, paid vacation & holidays, tuition assistance programs, and more. Please click here to see details.