Director of Digital Marketing

Overview

Director of Digital Marketing

Cruise Direct has helped over 500,000 clients and welcomed more than 33 million visitors in our 15+ years of serving global travelers. As an Inc. 5000 award-winning online travel company, we specialize in making vacation planning frictionless, fun, and unforgettable. From bucket list adventures to last-minute getaways, we power dream vacations daily. We are building the future of online cruise bookingand looking for a relentless, results-obsessed digital marketing leader to help us win.

The

Director of Digital Marketing

is a strategic yet scrappy executor who can scale campaigns, pitch new ideas, and lead a high-performing team. This role isnt for spectators. We are looking for someone with the drive of an elite athlete, the creativity of an entrepreneur, and the precision of a data analyst. They oversee multi-channel marketing efforts, optimize every step of the funnel, and help shape the future of our brand. They are a builderof campaigns, systems, teams, and momentum. If you thrive in a fast-paced, high-growth environment and know how to pitch, persuade, negotiate, and win, this is your seat.

Key Responsibilities

Own and execute the digital marketing strategy aligned to business goals

Oversee paid media, SEO, social, affiliate, email, and emerging channels

Lead and grow a small, focused team of in-house marketers and agencies

Design a data-driven, customer-first marketing engine to maximize ROI

Build and optimize campaigns in Google Ads, Meta, TikTok, and others

Collaborate with product, design, and engineering to enhance user experience and conversion

Innovate relentlessly : test, iterate, and launch creative campaigns and tools

Drive strategic partnerships with travel brands, influencers, and affiliates

Analyze performance across channels, delivering insights and forecasts

Negotiate media buys, contracts, and vendor terms with confidence

Foster a high-performance culture focused on ownership, learning, and results

About You

Preferred location :

Florida (Eastern Time Zone)

Open to :

Hybrid / remote roles with travel

Experience :

5+ years leading digital marketing in fast-paced environment

Expertise :

Proven success in performance marketing, including SEM, paid social, email, and SEO

Industry background :

Strong experience in the travel, preferably cruise

Communication skills :

Demonstrated ability to pitch ideas, present strategy, and close opportunities

Track record :

History of winningwhether in sports, sales, or scaling startups

Leadership :

Confident decision-maker who thrives under pressure and leads with clarity

Collaboration :

Great communicator and negotiator who knows how to rally stakeholders

Technical skills :

Hands-on experience with GA4, HubSpot, paid media platforms, and CRO tools

Innovation :

Familiar with integrating AI tools into marketing workflows

Bonus :

HTML / CSS knowledge and creative skills (Photoshop, Canva)

Youll Fit Right In If You

Are an idea machine and a finisher

Know how to sell, not just market

Build A teams and develop talent

Embrace innovation, experimentation, and constant learning

Compete with heartand play to win

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