Talent.com
No longer accepting applications
Abe is hiring : Senior Social Media Advertising Strategist (Remote US) in Oklahom

Abe is hiring : Senior Social Media Advertising Strategist (Remote US) in Oklahom

MediabistroOklahoma City, OK, United States
22 days ago
Job type
  • Full-time
  • Remote
Job description

Senior Social Media Advertising Strategist (Remote US)

Join to apply for the Senior Social Media Advertising Strategist (Remote US) role at Abe

Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. If you're ready to be part of something bold and transformational, this is the role for you!

We have experienced significant growth over the last few years and have stayed true to our culture, the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. This role reports to the Associate Director and is a crucial part of the social media team. This role has a unique opportunity to be on the ground floor of a fast-growing specialty agency.

Responsibilities

  • Oversee and lead a collection of Social Media accounts
  • Serve as direct support to client contacts
  • Weekly communication with vendors or operational partners to ensure alignment on tasks, work quality, and improvements
  • Build strategies for clients each quarter
  • Create, maintain, and optimize budgets for paid media campaigns
  • Provide fractional support for internal marketing in support of a boutique agency within Directive
  • Deeply understand client positioning and unique value propositions
  • Confirm lead routing is accurate within a CRM
  • Responsible for personal productivity and utilization
  • Collaborate with Associate Director to ensure internal and client goals are achieved
  • Understand the value of Programmatic campaigns
  • Drive cross-sells, upsells and referrals via client relationships and professional network
  • Execute and optimize advertising campaigns within LinkedIn including ad copywriting, TAM development, and targeting to maximize ROI

What You Offer

  • 4+ years experience at a performance / digital marketing agency, with hands-on experience supporting B2B clients
  • Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads
  • Understanding of LinkedIn Ad Units such as conversation ads, document ads, CTV and more
  • Proficiency with advertising platforms / tools such as LinkedIn Campaign Manager, ZoomInfo, 6sense, and more
  • Ability to delegate to junior team members to ensure joint success
  • Strong understanding of Paid principles : keyword research, ad copywriting, bid management, campaign optimization
  • Ability to analyze campaign performance data using Google Analytics, GA4, Excel, etc. for data-driven decisions
  • Ability to drive results and measure via OCT
  • Experience with audience segmentation by tier, job title, etc.
  • Proven and measurable success with mid-market or enterprise accounts
  • Ability to translate and articulate strategy and tell stories with data
  • Problem solver who is competitive and curious
  • Always seeking industry growth opportunities
  • Ability to organize, prioritize, and manage multiple projects simultaneously
  • Quality-focused and committed to advertising without losing integrity
  • Willingness to travel to visit clients approximately once per year, as needed

    • What Success Looks Like

  • Demonstrate Abe core values in every interaction
  • Effectively manage approximately five mid-tier and enterprise accounts
  • Meet and exceed department KPIs, including client growth and goal attainment (NSMs and Client Satisfaction scores)
  • Build client trust and renewals; cross-sell services aligned with client goals
  • Clearly communicate results with client contacts and executives
  • Make strong decisions shaping the strategic direction of accounts

    • Benefits

  • Base salary range for this role in the United States is $85,000-$95,000 USD with potential for bonus eligibility
  • Medical, dental, vision plans, disability, and life insurance coverage
  • Employer-paid plan for you and partial employer contribution for dependents
  • Benefits to support the whole person : mental health (Spring Health, Headspace), physical health (Omada), fertility support, virtual workouts, One Medical
  • Time Off : Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Dec 24 - Jan 1), Paid Parental Leave
  • Traditional and Roth 401(k) with a 3% company match
  • Annual bonus based on tenure

    • Work Environment Requirements

    Remote-first; able to work from anywhere in the US. Optional offices in Irvine, CA. Global opportunities may be available where established, including Canada, the UK, and Australia. Requires current work authorization and residence in the country of employment for global locations. This role is 100% virtual; collaboration primarily via Zoom and Slack. Requires a laptop (PC or Mac), internet access, and a professional background. Reasonable accommodations available for qualified individuals with disabilities. For accommodations, contact careers@directiveconsulting.com.

    Additional Information

    At Abe, People First is a core value. We foster a diverse and inclusive culture. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

    Seniority level

  • Mid-Senior level

    • Employment type

  • Full-time

    • Job function

  • Marketing and Sales

    • Industries

  • Advertising Services

    • Referrals increase your chances of interviewing at Abe by 2x

    #J-18808-Ljbffr

    Create a job alert for this search

    Hiring Senior Social • Oklahoma City, OK, United States