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Digital Marketing Specialist - Contract to Hire

Digital Marketing Specialist - Contract to Hire

The Experience Design StudioPhiladelphia, PA, US
13 hours ago
Job type
  • Full-time
  • Remote
  • Quick Apply
Job description

Come join a unique and exciting design and technology agency that creates digital experiences for bold brands. If you like making a difference for clients and want to have an immediate impact on a budding and collaborative company that understands, respects and champions work-life balance, then this is the role for you.

The Experience Design Studio is a digitally native company with remote staff and hubs outside of Philadelphia and Atlanta. We strive to create a fun, meaningful, hard-working, and rewarding environment that allows our team to deliver impactful results for our clients, with digital in our DNA.

We are looking for a forward thinking, hand-on Digital Marketing Strategist that embraces and strategically incorporates AI into their day to day to join our agile and fast-growing agency team. This hybrid role blends SEO , paid media , web analytics , and AI-enhanced marketing into a cohesive strategy function. The ideal candidate will be passionate about performance marketing, driven by data, fluent in AI tools and technologies, and eager to push boundaries for our clients.

You’ll help us plan, execute, and optimize multichannel campaigns while leveraging AI for content, audience insights, predictive analytics, testing, and automation.

Requirements

Strategy & Execution

  • Build integrated digital strategies across SEO, SEM, paid social, and programmatic tailored to each client’s objectives.
  • Incorporate AI tools & Agents (e.g., ChatGPT, Claude, N8N, Jasper, Midjourney, AdCreative.ai) to enhance copywriting, audience segmentation, and campaign performance.
  • Translate business goals into actionable marketing plans with measurable KPIs.
  • Identify and pilot emerging platforms , ad formats, and AI enhancements to stay ahead of industry trends.

SEO & Content Optimization

  • Perform keyword research, technical audits, and on-page / off-page SEO improvements using tools like Semrush, Ahrefs, Screaming Frog.
  • Develop AI-assisted workflows for keyword clustering, metadata optimization, and performance forecasting.
  • Paid Media

  • Plan, execute, and optimize paid media campaigns across Google Ads, Meta, LinkedIn, and programmatic channels.
  • Leverage AI for creative testing, bidding strategy, audience expansion, and campaign copy variants.
  • Analytics & Reporting

  • Configure and interpret data in GA4 , Google Tag Manager, and Looker Studio.
  • Build intuitive dashboards and deliver clear performance insights and optimization recommendations.
  • Design and manage A / B and multivariate tests to iterate campaigns and website experiences.
  • Qualifications

  • 3–5 years in a digital marketing role with a focus in SEO, paid media and web analytics.
  • Hands-on experience with AI in marketing (agent creation, content generation, media optimization, automation workflows).
  • Deep familiarity with Google Ads, Meta Business Suite, LinkedIn Ads , and GA4 .
  • Strong understanding of conversion funnels , attribution modeling, and engagement metrics.
  • Proficient in tools such as SEMrush, AHrefs, Looker Studio, and GTM.
  • Exceptional ability to draw insights from data and turn them into actionable strategies.
  • Clear communicator with ability to interface confidently with clients and cross-functional teams.
  • Comfortable working across the full funnel —from brand awareness to conversion and retention.
  • Strong presentation and storytelling skills for performance reporting and strategic planning.
  • We’d like someone who can get the job done, but we'd love someone who will reach beyond the role and grow with the company as we continue to expand and evolve serving clients.

    Bonus Points

  • Experience in med-device / pharma / biotech digital marketing.
  • Certifications : Google Ads, GA4, HubSpot, or AI-specific platforms like Jasper AI or ChatGPT API workflows.
  • Experience in small or fast-growing agencies.
  • Familiarity with CRO and UX principles.
  • Benefits

  • A respectful and inclusive culture that fosters work-life balance, teamwork and employee morale
  • Fully Remote
  • Once Full-time :

  • Full health benefits
  • Up to 6 weeks of total PTO between vacation / flex / sick / mental health days and holidays
  • Up to 6 weeks of fully paid maternity and paternity leave
  • 5 week sabbatical every 5 years of service
  • 401k w / up to 4% match
  • Yearly performance-based bonus
  • Weekly paid Door Dash lunch
  • Yearly $300 home-office allowance
  • Mac Laptop
  • Employee Referral Bonuses
  • The Experience Design Studio is an EOE / V / D employer.

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    Digital Marketing Specialist • Philadelphia, PA, US

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