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Digital Marketing Specialist
Digital Marketing SpecialistCompuGroup Medical • Austin, TX, US
Digital Marketing Specialist

Digital Marketing Specialist

CompuGroup Medical • Austin, TX, US
1 day ago
Job type
  • Full-time
Job description

Digital Marketing Specialist

Create the future of e-health together with us by becoming a Digital Marketing Specialist

At CompuGroup Medical we have the mission of building ground-breaking solutions for digital healthcare. Our vision is revolutionizing how healthcare professionals produce, access, and utilize information and thus enabling them to focus on the core value of their work : patient outcomes.

Your Contribution :

  • Own and execute integrated digital marketing strategies across channels to grow brand awareness, qualified pipeline, and conversions.
  • Lead SEO end-to-end (technical, on / off-page, content) and manage multi-platform paid media (Google Adwords, Bing, Linkedin, Meta, social), continually optimizing for ROI and performance.
  • Instrument, analyze, and iterate using SEMrush, Matomo, and related analytics; design experiments and leverage AI / ML to enhance targeting, creative, personalization, and overall outcomes.
  • Deliver clear, executive-ready reporting and insights; translate results into action plans and forecasts while managing budgets to maximize impact.
  • Drive best practices and cross-functional collaboration while staying ahead of industry trends.

Your Qualification :

  • Bachelor's degree (or equivalent experience) and 5+ years in digital marketing with a strong focus on SEO and paid search.
  • Advanced PPC across multiple digital advertising platforms; skilled in budget management, A / B testing, and performance optimization.
  • Data-driven operator with hands-on experience in SEMrush, Matomo, Google Analytics (or similar) and familiarity with CMS workflows (Neos a plus).
  • Lifecycle and content marketing : email automation / segmentation and deliverability; develop and execute content strategies across blog, video, and social; proven organic and paid social growth.
  • Fluency with AI / ML marketing tools for targeting, personalization, and automation; apply UX / CRO principles to improve journeys and conversions; working knowledge of GDPR / CCPA and strong ethical standards.
  • What you can expect from us :

  • Purpose : Become a part of a significant initiative. At the intersection of healthcare and digital innovation, we are shaping the future of e-health.
  • Equal Opportunity Employer : At CGM, we value our team members and strive to create an environment where everyone has the opportunity to succeed.
  • Career Opportunities : We are offering a variety of internal career opportunities and numerous long-term perspectives.
  • Security : We offer a secure workplace in a crisis-proof market.
  • All-round benefits package : Medical, Dental and Vision as well as 401k with employer matching. Personal Time Off to promote work life balance.
  • Work environment : Modern workplaces, flexible working hours, hybrid work options and much more.
  • Convinced? Submit your application now! Please make sure to include your salary expectations as well as your earliest possible hire date.

    We create the future of e-health. Join us in a cause that shapes the very future of hope and healing. At the powerful crossroads of healthcare and innovation, we are passionately building the next chapter of e-healtha revolution that saves lives, transforms care, and brings compassion into the digital age. Together, we can make a lasting difference.

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    Digital Marketing Specialist • Austin, TX, US

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