Social Media Manager

Client Summarization :

Bin & Buy is a discount store that opened its doors in 2020, right at the start of the pandemic. We believe that people should have the option to “Pay less than, but never feel less than”. Bid & Buy also has an online store and holds the occasional auction.

Currently, we are looking for a Social Media manager who will represent our company by building a social media presence for our brands. As our Social Media Manager, we expect you to possess a wealth of pertinent marketing experience, expertise in creating and sharing relevant technical documents, run advertising campaigns and drive engagement by creating high-quality original content, and oversee our customer service across all platforms. The Social Media Manager should be a talented individual who can handle and manage all of our social media accounts with little to no supervision. We expect you to be up-to-date with the latest digital technologies and social media trends. Ensuring high levels of web traffic and customer engagement.

Background Qualifications- Education and / or Experience :

3 years or more of direct social media management experience working with multiple clients at a time in various industries

3 years or more experience in content management

2 years or more experience in social media marketing

Experienced in creating reels and TikTok Videos

Excellent copywriting skills

Experience in developing social media strategies

Can deliver creative content (text, image, and video)

Knowledgeable in SEO, keyword research and Google Analytics

Can develop the right voice for each social media platform

Experienced in building social media communities

Knowledge of online marketing channels

Familiar with web design and can handle website updates

Experienced working with and developing marketing plans

Experienced in measuring the success of campaigns

Skills Needed : Has “tough skin”

Critical Thinker

Strong communication skills

Can work independently with little to no supervision

Problem-solver

Attention to detail

Analytical and multitasking skills

Creative and artistic

Organization skills

Can come in and execute quickly

Essential Responsibilities :

Design and implement social media strategy to align with business goals

Stay up-to-date with current technologies and trends in social media, design tools and applications

Running company social media advertising campaigns

Will be the face of reels and TikTok videos

Perform research on current benchmark trends and audience preferences

Monitor SEO and web traffic metrics

Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

Communicate with followers, respond to queries in a timely manner and monitor customer reviews

Oversee social media accounts’ design (e.g. timeline cover, profile pictures and blog layout)

Suggest and implement new features to develop brand awareness, like promotions and competitions

Building a social media presence by maintaining a solid online presence

Monitoring the company's brand on social media

Formulating high-quality novel written and visual content for each social media campaign

Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

Additional day-to-day tasks will be discussed during the interview process.

Salary, Benefits, and Perks :

Range- $18 to $30 per hour (based on experience)

20 to 30 hours per week

Flexible work schedule

Fully remote; no relocation necessary

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