The Marketing Manager is responsible for developing, implementing and executing the strategic marketing plan for the organization in order to attract potential customers and retain existing ones.
Key Responsibilities
- Lead market research efforts to uncover the viability of current and existing products/services.
- Develop Project information sheets to describe each project.
- Produce Request for Qualifications (RFQs) and Request for Proposal (RFP’s) responses, including graphics.
- Coordinate with the Company leaders and other departments to produce effective marketing strategies.
- Work with leadership to develop a Marketing Budget and track it through the year.
- Work with our third-party PR firm to track PR initiatives and monitor that they align with company goals.
- Manage the Lowney Instagram, Website, and Blog.
- Coordinate BD events for company leadership.
- Manage speaking engagements for company leadership.
- Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure.
Requirements- 5-10 years marketing experience in one more of the following industries: construction, engineering, architecture
- 4-year degree in marketing, communication or related field
- Strong Leadership ability, managing staff
- Marketing campaign expertise
- Excellent verbal and written English, and presentation skills
- Demonstrated Graphics Experience with Adobe Suite (InDesign, Photoshop, etc.)
- Highly collaborative and able to manage internal and external relationships and execute programs effectively across functions and geographies.
- Ability to influence and be decisive in planning, execution, and making recommendations based on a broader understanding of issues, business line priorities, or industry trends.
- Resilient, comfortable with ambiguity, able to plot a course and keep going despite inevitable setbacks.
What we offer- Excellent benefits
- 401(k), employee matching
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