Content Marketing Coordinator Job at Informa Plc in Boulder

Overview

This role is based in our Boulder office. The content marketing coordinator will play a key role in supporting the content marketing team and its execution of revenue-driving programs across media and events platforms. Working with content marketing and sales team members, the coordinator will help plan, develop, and market a range of branded content programs. The right candidate will have a keen eye for detail, strong organization, writing and communication skills, a hands-on attitude, and curiosity about the natural products industry.

Job responsibilities

• Helps write and proof landing page copy for client programs, focusing on optimizing engagement.
• Manages client programs, asset details and schedules for the content marketing team.
• Keeps an eye on program metrics and creates end-of-program reports for the sales team.
• Manages details and functions as content marketing team liaison for key content marketing programs at Expo West.
• Monitors program spreadsheets for deadlines and asset performance.
• Develops industry knowledge with an eye to trends around topics related to sustainability, CPG brands, dietary supplements, health and wellness, and more.
• Writes emails, newsletters and marketing copy for client programs.
• Supports the production and marketing of videos, podcasts and webinars.
• Develops and writes social media content for client programs.
• Supports diversity efforts across the content team, supporting an inclusive environment and using New Hope Network’s content platforms to educate on justice, equity, diversity and inclusion.
• Works closely with Content Marketing Director and Manager to help conceptualize and support program direction and content for client programs.
• Travels to Natural Products Expo, clients and other industry travel as needed.

Qualifications

Education and / or experience

Knowledge, skills and abilities

Additional Information

We believe that great things happen when people connect face-to-face. We work in-person with each other, or with customers and partners, three days a week or more. When you’re not in an office or at an Informa event, you have the flexibility to work from home or remotely.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. See what our colleagues have to say at LifeAt.Informa.com.

Benefits and compensation

The pay for this role is $55,000-$60,000. This posting will expire on 10 / 20.

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll up their sleeves, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

If you would like to request reasonable adjustments or accommodations to assist participation in the hiring process or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives are welcomed. As part of our diversity and inclusion commitments, we are an Equal Opportunities Employer. We base decisions on relevant qualifications and merit and do not discriminate on protected characteristics. See our website for full information. See how Informa handles your personal data when you apply for a job.

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