Senior, Media Sales

Senior, Media Sales

Be part of an amazing story. Macy's is more than just a store. We're a story. One that's captured the hearts and minds of America for more than 160 years. A story about innovations and traditionsabout inspiring stores and irresistible productsabout the excitement of the Macy's 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We've been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.

Job Overview

The Senior, Media Sales is responsible for driving revenue by directly engaging with recognized brands, agencies, and vendor partners to secure advertising revenue and establish trust as a valued resource for clients. Employing a consultative approach, they cultivate strong relationships with decision-makers, comprehend their business challenges, and offer marketing solutions tailored to their needs. The Senior leads the planning, execution, and measurement of campaigns, managing all sales-related activities such as presentations, RFPs, and custom proposals. They collaborate with cross-functional teams including Media, Analytics, Product, and Finance as necessary. The primary objective is to maximize sales revenues, ensure client satisfaction, build a portfolio of key accounts, and consistently achieve sales targets. This role offers a unique opportunity to thrive in an entrepreneurial environment with the support and resources of an industry leader, including existing vendor relationships.

What You Will Do

• Develop and manage key and assigned accounts while cultivating a strong pipeline of demand for Macy's advertising solutions among both existing and new clients.
• Manage direct advertiser sales, encompassing negotiations and oversight of strategic partnerships.
• Act as a consultant to comprehend client needs and propose advertising solutions that align with their requirements.
• Create sales collateral, presentations, project plans, and training materials for both internal and external audiences.
• Coordinate cross-functional teams, including media planning, operations, and analytics, to formulate and execute marketing strategies, both on-site and off-site.
• Analyze campaign results to identify opportunities for enhancing client satisfaction.
• Proactively listen to advertisers' needs and provide feedback to the product development team to drive continuous innovation and optimization of the Macy's Media Network offering.
• Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.

Skills You Will Need

Sales and Account Management : Proven ability to develop and manage key and assigned accounts while building a robust pipeline of demand for advertising solutions among existing and new clients.

Negotiation Skills : Experience in managing direct advertiser sales, including negotiations and oversight of strategic partnerships.

Analytical Skills : Strong analytical skills to analyze campaign results and identify opportunities for enhancing client satisfaction.

Knowledge of Online Advertising : Deep understanding of the online advertising space, including exchange and audience-based selling, and the technologies that enable it. Experience in retail media is highly desired.

Communication and Presentation : Excellent communication and presentation skills to effectively convey ideas and solutions to stakeholders.

Stakeholder Management : Experience in managing multiple stakeholders, including vendors, marketing agencies, and media owners, to ensure projects are on track.

Detail-oriented : Attention to detail in developing sales collateral, presentations, reports, and project plans.

Who You Are

What We Can Offer You

Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.

This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.