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Social Media Director

Social Media Director

Russell TobinLos Angeles, CA, US
3 days ago
Job type
  • Permanent
Job description

Job Description

Russell Tobin is looking for an experienced Director of Social Media with a background in entertainment (TV), and agency experience, etc. This is a DIRECT HIRE opportunity to join one of the most recognized streaming services in the industry. You must be local to the Los Angeles, CA area and work a hybrid schedule. Domestic travel will also be required for the role.

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Job Title : Director of Social Media

Direct Hire

Annual Salary : $123,000 - $168,500.00 - based on experience

Location : Hybrid in Studio City - Tuesday, Wednesday, Thursday in office.

Role Overview

We're seeking a visionary Creative Director, Social Media to lead the creative strategy and execution of client's presence across all social platforms. This role is ideal for someone who thrives at the intersection of storytelling, pop culture, and digital innovation and loves to participate in hands on creating content. Working in partnership with our social strategy, internal creative teams and outside vendors you'll oversee a group of social media content producers and spearhead the development of thumb-stopping content that captivates audiences and drives engagement across our key priorities.

Key Responsibilities

  • Lead Social Creative Development : Direct and personally develop content for our innovative social media campaigns that align with our brand goals and resonate with our target audiences.
  • Content Direction : Oversee internal and external teams and contribute to the creation of original content including video, motion graphics, memes, and interactive formats tailored for platforms like Facebook, Instagram, TikTok, Pinterest, YouTube and more.
  • Trendspotting & Innovation : Stay ahead of emerging trends, platform updates, and audience behaviors to inform ideation & creative execution.
  • Performance Optimization : With input on performance, evaluate campaign success and iterate on creative strategies for improved engagement.

Qualifications

  • 8+ years of experience in creative direction, content creation, leading and inspiring Social teams with a strong focus on social media and digital content.
  • Proven success creating social content within the entertainment industry.
  • Deep understanding of platform-specific best practices and audience behaviors including but not limited to Facebook, Instagram, TikTok, Pinterest, X and Reddit.
  • Be able to provide a strong portfolio showcasing innovative, high-performing social content.
  • Experience in creating or editing images, videos, and other forms of visual media. Proficient in using Adobe Creative Suite, with industry knowledge of iPhone content capture, and familiarity with editing tools available on native social media platforms such as TikTok and Instagram Stories.
  • Exceptional leadership, communication, and project timeline management skills.
  • Demonstrated capability to effectively communicate ideas to stakeholders and leadership through both verbal and written channels.
  • Proven track record of success in developing, mentoring, and managing creative teams including conducting performance reviews.
  • Able to receive, modify or redevelop creative in response to feedback from stakeholders and leadership.
  • Demonstrated ability to collaborate effectively with cross-functional teams and stakeholders.
  • Ability to work independently and with a team in a fast-paced, rapidly changing environment while balancing high-priority, long-term projects with short-term, immediate deadlines.
  • Passion for pop culture, entertainment, and storytelling.

    • Other Requirements

  • Experience with live social coverage (e.g., red carpets, premieres, fan events).
  • Deep competitive knowledge of how entertainment brands use social to drive engagement and viral buzz.
  • Familiarity with paid media and performance marketing and performance metrics.
  • Comfortable working and directing talent.
  • Background in motion design or AR filters.
  • Understanding of community management, and fan engagement strategies to optimize content development.
  • Versatile, not afraid of wearing multiple hats.

    • a positive mindset.

    Must be authorized to work in the United States

    Why Join?

    This role offers the chance to impact financial performance, gain exposure to strong leadership principles, and grow professionally—all with competitive pay and potential for long-term engagement.

    Russell Tobin offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors

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    Director Social Media • Los Angeles, CA, US