VP, PayPal Credit Analytics Leader

Role Summary

The VP, PayPal Credit Analytics Leader will provide strategic insights and a decision management framework to drive profitable growth for the PayPal Credit and PayPal Credit Card (Mastercard) portfolios. This role will partner cross‑functionally to deliver actionable insights around P&L performance, channel strategy, customer behavior, value‑prop measurement, segmentation, forecasting, lifecycle design and measurement, and portfolio diagnostics. He / she will provide thought leadership to accelerate new accounts and profitable purchase volume growth.

Essential Responsibilities

• Collaborate with cross functional teams to combine product, channel, and credit strategies into a unified roadmap to deliver a unique customer experience to grow acquisition and increase customer retention
• Conduct analysis of product, value prop and channel performance to uncover insights that inform critical decision‑making to drive profitable outcomes
• Partner closely with broader Marketing organization, Finance and GM to execute integrated marketing campaigns leveraging personalization and segmentation. Measure and incorporate learnings in future campaigns
• Act as a trusted advisor to solve complex business problems and provide actionable recommendations based upon data driven insights
• Establish a test and learn culture and provide guidance and leadership for the design, analysis and measurement phases of campaigns and large‑scale projects.
• Develop rigor around managing P&L performance to improve decision making and identifying profitable opportunities
• Ongoing assessment and measurement of product, channel and targeting strategies
• Implement and automate data visualization tools to measure and diagnose portfolio performance that allow stakeholders to understand trajectory of KPIs to enable better forecasting and management of the portfolio
• Measure total and category spend to determine financial impact on rewards and loyalty costs and targeting strategies to drive cardholder engagement
• Co‑manage and mentor team of offshore analysts to ensure high quality execution and delivery of business insights to drive profitable growth
• Champion the value of PayPal Credit and PayPal Credit Card, sharing its data assets to drive acquisition, account management and portfolio strategies to improve portfolio performance.
• Provide strategic thought leadership and influence the internal SYF client team and PayPal Credit client team to implement profitable marketing and offer strategies rooted in analytics
• Develop business case presentations and action plans to drive business strategy; including targeting recommendations, test design, cross‑sell optimization, product opportunities and cost / benefit analysis to review with client and SYF cross‑functional team
• Own the analytics agenda and provide Innovative leadership to evolve the analytics strategy based upon the state of the business and potential opportunities
• Use data to tell a story that is actionable, backed by data and considers financial and operational implications
• Partner closely with PayPal and PayPal Analytics teams to promote data share, collaborate on insights and deliver growth
• Perform other duties and / or special projects as assigned

Qualifications / Requirements

Desired Characteristics

Grade / Level : 13

Salary range for this position is 155,000.00 - 260,000.00 USD Annual and is eligible for an annual bonus based on individual and company performance. Actual compensation offered within the posted salary range will be based upon work experience, skill level or knowledge. Salaries are adjusted according to market in CA, NY Metro and Seattle.

Eligibility Requirements

Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

Our Commitment

When you join us, you’ll be part of an inclusive culture where your individual skills, experience, and voice are not only heard – but valued. Together, we’re building a future where we can all belong, connect, and turn ideals into action. More than 50% of our workforce is engaged in our Employee Resource Groups (ERGs), where community and passion intersect to offer a safe space to learn and grow. This starts when you choose to apply for a role at Synchrony. We ensure all qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, sexual orientation, gender identity, national origin, disability or veteran status. We’re proud to have an award‑winning culture for all.

Reasonable Accommodation Notice

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