Ecommerce Manager

RAIN Bottling Company (RAIN) is the fastest-growing plastic-free bottled water company. From our own spring and bottling facility, we do one thing; aluminum-bottled spring water.

Job Overview

RAIN Bottling Company is seeking a results-driven E-Commerce Manager to lead our online sales initiatives and enhance our digital presence. The ideal candidate will possess a comprehensive understanding of e-commerce platforms, digital marketing strategies, and performance analytics. This role requires a creative thinker with strong analytical skills who can optimize our online stores for maximum traffic, conversion and customer engagement.

Responsibilities

• Develop and implement effective e-commerce strategies to drive traffic, increase sales, and enhance the customer experience.
• Utilize SEO tools and techniques to improve organic search rankings and visibility.
• Conduct keyword research to inform content creation and optimize product listings.
• Manage social media marketing campaigns across various platforms including Facebook Advertising, Google Ads, and Amazon Ads
• Oversee the creation of engaging content that resonates with target audiences, utilizing copywriting skills for product descriptions, blog posts, and email marketing campaigns.
• Analyze website performance using Google Analytics and other analytics tools to identify trends and areas for improvement.
• Optimize conversion rates through A / B testing and performance marketing strategies.
• Collaborate with graphic design teams using Adobe Creative Suite to create visually appealing marketing materials.
• Manage paid advertising campaigns through Google Ads, SEM, and Google AdWords to maximize ROI.
• Maintain the e-commerce website using Shopify, ensuring all content is up-to-date and aligned with branding guidelines.
• Implement marketing automation tools to streamline processes and enhance customer engagement.
• Work closely with the Marketing Department to brainstorm, shoot and deliver fresh, engaging and compelling content to be displayed across platforms

Experience

Proven experience in e-commerce management or digital marketing roles.

Experience managing a native e-commerce Shopify storefront, and 3rd party storefronts including Amazon.com, Walmart.com and Sam's Club, Google Shop, TikTok shop and others.

Proficiency in SEO, SEM, conversion optimization, and performance marketing strategies.

Familiarity with social media management tools and techniques for effective audience engagement.

Strong knowledge of HTML, CSS, JavaScript, SQL, and content management systems (CMS).

Experience with email marketing platforms and automation tools.

Ability to analyze data effectively to inform decision-making processes.

Creative skills in graphic design using Adobe Photoshop or similar software are highly desirable.

Excellent communication skills with a focus on copywriting for various digital platforms.

Experience in B2B marketing is a plus. Join us as we continue to grow our e-commerce presence and make a significant impact in the digital marketplace!

Please note that this is an in-person role from our Clarkesville, GA bottling facility. For the first 1-3 months of your employment you may be working from our second bottling facility in Tiger, GA.

Pay Range : $50,000-$70,000 per year

Benefits :

401(k)

401(k) matching

Dental insurance

Health insurance

Health savings account

Paid time off

Parental leave

Vision insurance